iPad Pro Staples-12.9 128 GB iPad Pro $799 starts 4/17



sracer

macrumors G3
Original poster
Apr 9, 2010
8,350
8,699
Prescott Valley, AZ
These must be selling terribly
That is certainly one valid interpretation. It might also reflect a shift in Apple's marketing strategy to be more conventional. Apple has had a history of not discounting the price on their products. And except for unique situations like Black Friday, their products traditionally never went on sale.

Everyone loves a sale. When the iPads go on sale, there is always an uptick in interest and/or sales. That is enough to nudge some fence-sitters to take the plunge. This could be part of that equation... which is not mutually exclusive from poor sales, or I could be giving Apple more credit on this than they deserve. :)
 
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Aluminum213

macrumors 68040
Mar 16, 2012
3,413
3,505
That is certainly one valid interpretation. It might also reflect a shift in Apple's marketing strategy to be more conventional. Apple has had a history of not discounting the price on their products. And except for unique situations like Black Friday, their products traditionally never went on sale.

Everyone loves a sale. When the iPads go on sale, there is always an uptick in interest and/or sales. That is enough to nudge some fence-sitters to take the plunge. This could be part of that equation... which is not mutually exclusive from poor sales, or I could be giving Apple more credit on this than they deserve. :)
NO business wants to allow their products to go on sale unless they have no choice and retailers are sitting on large unsold quantities

Apple was on of few companies that didn't put their products on sale because sales were so strong year round
 

Aluminum213

macrumors 68040
Mar 16, 2012
3,413
3,505
That's a bold claim
He doesn't

If a business is continually selling what they ship why would put the product on sale and willingly take less profit when they don't have to?

iPad sales have been declining steeply for years, so not surprising we've started to commonly see sales on it. I live in New York City and I think I've seen the 12.9" iPad Pro ONCE in the wild