Storytelling

Discussion in 'Digital Photography' started by jimbo110, Dec 5, 2007.

  1. jimbo110 macrumors member

    Joined:
    Aug 10, 2006
    Location:
    Denmark
    #1
    I'm working launching a new Brand and are interested in using storytelling for the visual part of my website. I'm going to hire a photographer. I need to more knowledge about the visual storytelling and how to use it. To make all photos consistent even if I have to use another photographer. Anybody who may help or know any links or books that may be helpful?
     
  2. ChrisA macrumors G4

    Joined:
    Jan 5, 2006
    Location:
    Redondo Beach, California
    #2
    In larger companies the person who does this job, that is designs the "look" the company will have, designs the ad campaign and hires photographers -- this person has the job title of "Art Director" So you are asking really asking "How do I learn to become my own Art Director?". First off it helps a lot if you can draw, at least stick figures, know the basics of composition and color and so on. I think most have some formal art education. wikipedia has an intro and some links http://en.wikipedia.org/wiki/Art_director Also google "Art Director"

    Possibly, you want to contract with an art director and let him deal with the photographers. What he might do is make a stack of sketches and hand them to a commercial photographer to shoot s/he'l also write up instructions for color and composition and so on.
     
  3. jimbo110 thread starter macrumors member

    Joined:
    Aug 10, 2006
    Location:
    Denmark
    #3
    Thank you so much. You reply is really helpful. This world is really new to me...but I'm doing my best to be a fast learner;-) Thank again.
     

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