they support the shareholders I guess šš, screw us the consumers, they were good for years then got so greedyNot sure why you're getting so much push back. Sure, you don't have to opt in, but it's still scummy. They make it sound like the new plans are cheaper but they are in fact more expensive since taxes and fees are not included: "...all at $5 less per line a month, plus taxes and fees..." Price Lock Guarantee is now just a 5 year guarantee. The list goes on - it gets worse and worse.