- Apr 12, 2001
Earlier this year, T-Mobile became the last major U.S. major cellular carrier to begin selling the iPhone and has attempted to differentiate itself from other cellular networks with new 'customer-friendly' rate plans that involve no annual contract. Last month, research firm Kantar Worldpanel found that Apple's share of the smartphone market rose by 3.5 percentage points compared to the prior-year period, with the iPhone 5 being the best-selling smartphone on T-Mobile.On April 12, 2013, T-Mobile began selling the iPhone at all company-owned stores in combination with the new Simple Choice service plan. Since the April 12th launch, iPhone sales have accounted for approximately 29% of T-Mobile's branded gross customer additions and upgrade smartphone sales, excluding MetroPCS.
Article Link: T-Mobile USA Sells 4.3 Million Smartphones in Q2 2013, iPhones Account for 29% Since Launch