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Tablets Predicted to Make Up Half of Total PC Shipments in 2014, iPad to Fall Further Behind Android

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Apr 12, 2001
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Over the course of the last several years, notebook and desktop PC shipments have declined as lighter, more portable tablets have surged in popularity and begun replacing traditional computers. In 2014, tablets will come even closer to dominating the PC market, accounting for half of all shipped PCs, according to a prediction from research firm Canalys.

canalys2014.jpg
Out of the total PC market, which includes notebooks, tablets, and desktops, tablets are predicted to make up a total of 50 percent of all shipments. Apple's iPad line up will account for 30 percent of tablets shipped, while Android tablets will make up 65 percent of shipments. Microsoft's tablets are expected to be responsible for five percent of total tablet shipments.

In the third quarter of 2013, tablet PC shipments accounted for 40 percent of total PC shipments. Canalys forecasts 285 million tablet shipments in 2014, which will surge to 396 million units shipped in 2017.

While Apple will remain a highly profitable player in the PC market over the course of 2014, Canalys expects that the company will see a decline in its market share. In 2013, Apple managed to hold the top vendor position in the PC market thanks to combined sales of iPads and its desktop and notebook computers.
"Apple's decline in PC market share is unavoidable when considering its business model. Samsung narrowly took the lead in EMEA this quarter and Apple will lose its position to competitors in more markets in the future," said Canalys Senior Analyst Tim Coulling. "However, Apple is one of the few companies making money from the tablet boom. Premium products attract high value consumers; for Apple, remaining highly profitable and driving revenue from its entire ecosystem is of greater importance than market share statistics."
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In August, Canalys' research suggested non-iOS tablets had surpassed the iPad in global market share for the first time, with Apple responsible for 42.7 percent of tablet shipments while tablets from Samsung, Amazon, Acer, Lenovo, and others combined to make up 57.3 percent of shipments.

Canalys predicts that Apple's share of the tablet market will shrink further in 2014 under the continued onslaught of less expensive Android and Windows tablets. Apple's cheapest tablet is the original iPad mini, which is priced at $299 and still significantly more expensive than competing products like the $229 Nexus 7 from Google and the $229 Kindle Fire HDX from Amazon.

Article Link: Tablets Predicted to Make Up Half of Total PC Shipments in 2014, iPad to Fall Further Behind Android
 
Article Link
https://www.macrumors.com/2013/11/26/tablets-predicted-to-make-up-half-of-total-pc-shipments-in-2014-ipad-to-fall-further-behind-android/
Apple is doomed. Steve should never have died. He made the wrong call by doing that.
 
I haven't seen a single android tablet in the wild that cost over $300 aside from store shelves.
 
Apple created the tablets market in 2010. There wasn't anything before that worth buying. Apple is never going to compete with $200 tablets for the same reason they never competed with $350 eMachines or netbooks or anything like that. With Android you also have these complete garbage $75-100 tablets floating around Asia that will make Apple's market share look even worse. But sales of the iPad will continue to grow, Apple will push the premium experience, and people will buy it because it's fast, easy, and has high-quality software and apps. If Apple starts putting out crap software, or doesn't get it's services in order, then it might have a problem. But I think in the long-run they'll be ok. They're also going to completely blow up new markets like wearables with the iWatch.
 
"Shipped" is meaningless. Microsoft and Samsung both shipped huge numbers of units, and both had huge numbers that didn't sell. Like nearly a billion dollars worth, each.

What matters is "sold" not shipped. If you look at sold then Apple does far better.

Even more important is sold and then buys again. Again Apple does far, far better.

Quality matters.
 
iPads are still in the lead as far as I'm concerned. I do not believe Android will dominate the tablet market. Consumers love iPad and they are not interested in subpar experiences regardless of price.
 
"Out of the total PC market, which includes notebooks, tablets, and desktops, tablets are predicted to make up a total of 50 percent of all shipments."


What happened to "iPads (tablets) are not personal computers?"
When did that change?
 
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They should report this not as volume of shipments but of revenue from sales. That would probably paint a different picture.
 
I could live easily with an Android smartphone. But man these Android tablets are bad (the nexus 7 is decent though) and useless.
 
I'm sorry but these predictions are worthless. Especially when cheap Chinese USB sticks that run "android" apparently get counted in these estimates. The other reason they're meaningless is there is no way to audit or fact check the figures. They can throw out whatever numbers they want and no once can prove them right or wrong because no manufacturer outside of Apple provides reliable quarterly shipment figures.
 
I predict that the analyst will report that Apple continues to lose market share in the future. This will be a fact regardless of reality as if Apple does actually manage to grow their market share of the market that analyst call tablets, they will simply change the definition again to make sure that Apple doesn't look good. I am guessing that in the future analyst will call anything running Android which cannot make a cellular call a tablet. So, ChromeCast and all of its cheap Chinese knockoffs will count, all Galaxy Gear and its cheap Chinese knockoffs will count, and LG Smart Thinq appliances (refrigerator, stoves, washer, and dryer) and their cheap Chinese knockoffs will all suddenly be labeled white box Android tablets.

It is really getting to the point that I wish all news sources would stop reporting anything analyst write. It is meaningless propaganda.
 
Wiesenlooser said:
I could live easily with an Android smartphone. But man these Android tablets are bad (the nexus 7 is decent though) and useless.
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Agreed, Android phones are really nice in terms of OS. Android tablets though are missing one thing and that is apps that are designed specifically for a tablet. I am sure there are some, the last Android tablet I owned was a Galaxy tab 10.1 and I really didn't care for it at all. After that I went back to the iPad and haven't really explored android tablets since. That said iOS7 is terrible on an iPad, especially the app limit on one page of a folder
 
Its the early day of PCs all over again, the market swamped by cheap android tablets while Apple struggles to keep market share. But how many of these other manufactures will be around on 20 years?
 
iOS really needs to support "shared folders" across apps, keeping the robustness of apps sandboxing, but allowing the user to share files across apps (always as a request from the user, not an app request, since the later would be dangerous). Without this, I cannot see any iPad use other than net surfing or fun.
 
MacRumors said:
Canalys predicts that Apple's share of the tablet market will shrink further in 2014 under the continued onslaught of less expensive Android and Windows tablets. Apple's cheapest tablet is the original iPad mini, which is priced at $299 and still significantly more expensive than competing products like the $229 Nexus 7 from Google and the $229 Kindle Fire HDX from Amazon.
Click to expand...

Shouldn't Kindle Fire from Amazon be a seperate wedge of the graph, sure it's "androidy" but not really.
 
As long as there's the Nokia Lumia Twenty-Five-Twenty Four-Gee Tablet with Keyboard, iPad is doomed.
 
dumastudetto said:
iPads are still in the lead as far as I'm concerned. I do not believe Android will dominate the tablet market. Consumers love iPad and they are not interested in subpar experiences regardless of price.
Click to expand...

Who cares if Android "dominates" the market?

You literally have dozens of Asian companies that sell sub-$100 and sub-$200 crappy tablets. Even if Android has 80% of total tablets sold, who cares?

What matters is Apple sells high-quality tablets with an ecosystem of excellent apps and a smooth user experience, and sell them by the tens of millions every year. As long as they show growth, develop technologies (whether "new" or not) into high-quality user experiences that people enjoy, it doesn't matter!

There will always be folks that buy a Kurio or a Hisense Sero or a Nabi or an even more generic obscure brand. So what?
 
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