The easy solution to all the woes on the Apple TV!

Discussion in 'Apple TV and Home Theater' started by carnacious, Mar 5, 2009.

  1. carnacious macrumors newbie

    Sep 3, 2001
    The more you look at the iPhone and its success the more you think about what could be applied to the ATV. It seems to me that if Apple created an app store for the ATV then the millions of would be developers could turn this into the most incredible and powerful tool.
    Many people have hacked there ATV in order to increase its functionality in the same way that people did in the early days of the iPhone, so we know that it is capable of so much more. Apple would benefit from the revenue stream involved with selling those apps and who knows where it could take us over the next few years! How many thought the iPhone would have the number and diversity of apps that it does now.

    Just my two penneth, come on Apple!
  2. Tallest Skil macrumors P6

    Tallest Skil

    Aug 13, 2006
    1 Geostationary Tower Plaza
    It would become...

    What? You have a remote control for it. How in the world are programmers going to account for the hundreds of universal remotes that work with it, and why would they want to be restricted to the six buttons on the Apple Remote?

    Apple, use your DVR patents and make it a SlingBox, DVR, and Apple Store powerhouse.

    Purchase and rent 1080p movies in iTunes, record TV, stream television to your computer wherever you are.

    Simple as that.
  3. Shoesy macrumors 6502a


    Jun 21, 2007
    Colchester, UK.
  4. dmm219 macrumors 6502

    Aug 25, 2008
    Won't happen. Do you really believe that today, in this worsening economy, people want to go out and spend $400+ on such a device? The app store would be nice and keep the cost of the ATV where it is. So I'm all for that one. Adding things like DVR and BR will only crash sales of ATV lower than they already are. People will not spend that kind of money on top of their already sky-high cable bill.

    Now, if you market the ATV is a cheaper and better alternative to cable? you might find a competitive market. Without cable, the box doesnt need DVR. With cheaper HD movies for purchase, more people won't need or want a BR player.

    The key is business model. The current itunes business model for tv and movies is unsustainable. People will not adopt ATV in mass, when they have to pay $5 to rent a movie, if they have the option of getting the same movie far cheaper from netflix, or for a buck from their local super market. Most people do not want to pay $40 for a season of their tv show, when they can rent the show far cheaper via, netflix.

    Apple needs to start renting and selling movies far cheaper than they currently are. They also need to offer TV show rentals at a greatly discounted price. This would make the $300-$400 investment of a set top box more attractive as a 1 time expense, with total user control of the content at reasonable prices.

    ATV and Itunes is still far away from this. But Zillion is getting close. Netflix is inching closer.

    Adding stuff like DVR, BR and other expensive components to the ATV will kill the market for the device.
  5. xraydoc macrumors demi-god


    Oct 9, 2005
    And you're going to make the movie studios sell Apple all this 1080p content how?
  6. iSaygoodbye macrumors 6502a


    Jan 2, 2009
    a boat

  7. slabwax macrumors member

    Jan 6, 2004
    If Vudu can offer 1080p downloads for rent why can't Apple?
  8. Peace macrumors Core


    Apr 1, 2005
    Space--The ONLY Frontier
    Because Apple holds all the cards and the media giants don't like it. Simple.;)

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