Steve Jobs would never have signed off on it. Creates so much confusion among casual consumers. Do you buy the iPad 2, the new iPad (or was it the iPad 3?), or do you buy the other new iPad (you know the 4th gen that looks like the the new iPad 3, has the same retina screen but now has a smaller dock connector?)....see what I am getting at? Things will only get more confusing if you start adding the refub models to this mess. Apple could have easily milked the holiday sales with the iPad mini and saved the big iPad update for the 'real' iPad 4 next year. I liked that symmetry and now it is gone. p.s. The dropping of the numerical suffix on the iPad was a bad idea. It kinda makes it hard to tell them apart.