The problem is that those of us who feel that the Mac is still the right tool for the job and CAN'T do all of our work on the iPad feel like Apple is moving toward killing it. I really needed a new computer this year, and I needed something more versatile than an iPad. I got the rMBP 13" because it was a great mix of power and portability.
A month later Apple is on stage telling me that, in not so many words, everyone should just start doing their work in iOS. For the first time in a very long time, I'm disappointed in their treatment of people who don't want to solely use iOS for everything.
And what "treatment" is that? That they didn't have a "present" for everyone? It's not Christmas, when Mom and Dad have to be sure to treat every child equally. This was, if you will, the equivalent of a birthday party for iOS products. (Now, there was a time when my parents found it useful to give my younger brother a gift at
my birthday parties....)
When the iPhone 6 and 6 Plus were introduced, it was taken as proof positive (by some people) that there would be no more iPads. "iPhones with bigger screens means the death of iPad." Of course, Apple just released a whole new crop of iPads....
When, in any keynote or ad, did Apple say "Just start doing your work in iOS?" Selling the benefits of one new product is just that - selling the benefits of that product
to those for whom the product is suitable. You don't need a pickup truck that carries a certain amount of cargo and an engine that delivers a certain amount of torque? Then ignore that TV commercial and go to the refrigerator for a snack. The existence of that ad is not proof that your favorite automaker getting rid of sedans.
The Mac is not doomed. Apple is selling more Macs than ever before. Mac is Apple's #2 line of business, in front of iPad, in front of Services (iTunes, App Store, Apple Pay, etc.). It's a
growing line of business. The company is selling more Macs than ever before, more than four times as many as they were when the iPhone was introduced.
That rMPB 13" is
still a great mix of power and portability. Nothing Apple announced this month diminishes those capabilities. I could understand being pissed off if Apple had introduced an iPad that runs OS X, but they didn't. They did
not render your brand-new machine obsolete. Rejoice!