I purpose that Apple renew its ties with 3rd party publishers and create some exclusive game titles for a Mac console, and fast. I would not suggest that they name the platform after an actual fruit like the Pippin, but something that is as cool, if not cooler, than "XBOX 360", "PS3" or "Wii". The team at Apple have more than enough intuitiveness to come up with the technology but if they are even considering competing in the video game world they should start sketching up ideas soon. Although the new consoles like XBOX 360, PS3 and Wii are still pretty young, everyone knows there's always going to be a new gaming technology and I strongly believe Apple should be at the front of it. Your thoughts?