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Hi, Here in the UK the biggest supermarket chain is Tesco;

I was wandering around the other day, when i spotted an advert, which looked slightly MacBook Proish. On closer inspection, the keyboard and speakers were directly stolen from a 15" MacBook Pro, and the Touch Pad was replaced my a massive (Multi Touch) Touch Pad, the lines of the notebook were also fiddled arround with quite a lot;

but in essence this is a photoshopped MacBook Pro, is this legal?

http://att.macrumors.com/attachment.php?attachmentid=110102&stc=1&d=1206973761

Sorry for the pictures bad quality, It will be great when the iPhone gets a better camera!

it's april fool's day! they're just making a prank :D
 
Who cares?
Tesco isn't going to make any more money because this ad is using a computer that looks like a Mac. If this was the case then perhaps there'd be something to care about. There's no Apple logo so there's no foul.

Tesco could be making more money, because the computer does look very cool, sending out the marketing message "Cool people use Tesco Compare" - also, them not having an apple logo should be more reason for apple to make a fuss, because with an apple logo it would be free advertising.


Product placement in films is different, as the laptops are not modified in any way, they are used as a selling tool. This could be an issue as Tesco are clearly directly stealing Apples amazing design, because they can't be bothered to build their own from scratch.

Waitrose is clearly the Mac users supermarket of choice:)
 
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