Very surprised to see the 6S still in there to be honest - it's a great phone but it does seem surprising that they're spreading things so thinly, especially in a year where they're introducing not one but two new "flagship" lines.
Maybe it is headphone related, which would be interesting.
I don’t buy the headphone thing, it’s not that big a deal to almost anyone since you can use the little adapter. I believe it’s because they had committed to buying so many of any one given part and they need to use up the parts... or they want to be able to hit lower price points to get people into the iOS ecosystem.
That's 8 different models of iPhone. Add in all the different SKUs for each model and it's just a mess. Just upon his return in 1997 slashed all the pointless product models and SKUs.
I think Apple should discontinue the 6s. Discontinue the 7 and just have the SE, 8 and X
I honestly think that’s their aim, but Cook, in his inventory channel wisdom realised that not all the 6s and 7 were sold so he is keeping them for sale to empty the inventory channels of them. Well I hope that’s the case. Apple would be insane to have foxconn manufactured any 6s or 7 at this ponit in time
I'd love to see something simple like iPhone and iPhone X, or iPhone and iPhone Pro (or even 3 models), and the numbers gone. But I don't think it's happening. The new lineup showcases it pretty well.
And maybe to hit a lot of price points that's not a bad thing. I don't mind seeing iPhones dropping in price (as well as increasing).
349 iPhone SE
449 iPhone 6s
549 iPhone 7
699 iPhone 8
999 iPhone X
They are definitely doing away with the 'S' naming scheme, the only thing that surprised me was the iPhone 6 Plus inclusion. The only sensible thing I can think of is maybe they want a large phone that has a headphone jack? Still, a very 'Steve Jobs' driven event yet keeping 8 iPhones around, when Steve would have 3 AT THE MOST!
I never understood why consumers have an opinion about Apple’s lineup and its number of SKUs. That’s their problem not yours.
I think apple fans see Apple in a certain way based on their design philosophy for individual products, and it bleeds over to the entire entire line, however, nobody is buying the entire line. It’s just more options. And Apple probably chose very carefully that the added complexity for them is worth it.