Ok, there are a few things that I'd really like to work out. Now although at the moment the iPhone doesn't appear to be *the* best deal. I'm not too worried about the £269 cost because that was expected. The tariff costs are higher than I'd like though. I'm currently on a 12 month contract, pay a smidge under £30 a month and get 750 free anytime minutes, 750 free texts/mms and I have no idea what kind of data. I also get a free phone. Now stepping to the £45 iPhone plan doesn't seem like all that bad of a deal because I get unlimited gprs and free wifi (which has pretty good coverage around where I live). Now what it *doesn't* make up for is the subsidy of my phone. My previous contract included this, the iPhone contract doesn't. Now my big question is, can we get an upgrade on our existing O2 contract and then the very next day go and buy an iPhone? As the yankees can do with AT&T. If we can do that then we can make this iPhone deal pretty good (for existing O2 customers who's contracts are up). My contract is up for renewal in the next month or so, definitely before the iPhone comes out. If I can get a nice new phone for free, then activate the iPhone and its contact the very next day then the £35/£45/£55 per month deals would sound pretty good. So what kind of other things would current O2 customers be interested in or want to know?