The rumor started in 2006.. Don't hold your breath.
I would. There's too much smoke.
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Tim Cook: New Product Categories Still Coming in 2014
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I would. There's too much smoke.
I don't entirely agree with you, but I do think you raise excellent reasons for Apple to avoid the TV Market; Apple will only execute a full TV if they can honestly compete with those big names. Still, I think they can compete if they want to. It's not like the talent isn't out there to be acquired.
That being said, it would probably require a huge investment for small returns due to low margins. Instead, they'll continue to develop the current Apple TV platform. The big ticket there will be the release of an Apple TV App Store. Not only will games flood that market, but fantastic utility apps that reach beyond the TV to work with products like the Nest thermostat.
I'm with you, but I think the smart watch will be a sleeper hit. Like a fad that comes and goes, but then comes back in a big way. It depends what Apple does with the platform; it has to stand alone, such that it might possibly create its own halo effect.
Having the Nest thermostat in the retail stores is a good sign. Hopefully they get into more things like security cameras, more sensors and actuators for power outlets, lights, windows, garage opener, etc...
All that can be done with an Apple TV. It has to be something that the Apple TV can't do before Apple goes to such lengths else people would just buy the Apple TV for $100.
I don't mean to disagree with you, I'm just wondering like hell what they could possibly do to differentiate.
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Ooooh! And give it an on-board discrete GPU!!!
yup same here, but you know how we get when the question on new technologies Apple is pursuing pops up. We tend to over exaggerate and then when Apple doesn't release that product that can live life for us we rant about Apple and it being doomed.
I think the core achievement will have to be content delivery and user interface. But I do think design and display quality could be differentiators and justify a higher price point if executed well. Macs fight the race-to-the-bottom of PCs. iPhones completely reset expectations of what phones do and how much they cost. Full-sized iPads have remained at $499 and up, despite the onslaught of $100-$200 tablets.
Considering the entrenched nature of cable TV, I would be very surprised if Apple was ready to get into the TV business in 2014. And yet Tim Cook says there will be new categories (I doubt smartwatch hardware tech is ready for primetime either).
Valid point. I would say if they're going to develop something to compete with TV manufactures then they'll lock down the ecosystem. You won't be able to just buy an Apple TV, strap it to any display, and get all the benefits of the iTV. That means the current Apple TV would likely not get those features I mentioned. Rather the current Apple TV could become its own category (i.e. if they open up app development it could be a potent competitor to the PS4/xbox one, especially if its hardware is beefed up in future generations).
Huh? As a software company, Microsoft have never been a competitor to Apple. Microsoft aren't playing 'catch-up', they're diversifying their business like they did with the Xbox so they can grow. They can't grow with Windows/Office any more because there are more computers in the world running Windows today than there have ever been Apple devices. 95% market share doesn't allow much room for growth, smartphones and tablets do (without pissing off companies manufacturing PCs).
Apple's displays are made by Samsung and LG, and the latter of those two is far from 'top notch'... eg. 2012 rMPB.
Personally, I am waiting for an Apple toilet. Its got a Siri enabled interface. Touchless flushing.
Time for a TV Revolution
I'm not sure if Apple is planning to enter the TV market or not. However, Apple or someone else, is definitely in a great position to revolutionize the TV market. For instance, having TV windows with multiple shows running in the background, or listing several of your home's specs on the TV monitor (i.e., visual voice mail, Facetime, home temperature, home energy consumption, etc.).
At the very least, we need to get rid of remote controls. I remember Steve Jobs making a comment about how using a TV is like stepping back 20-30 years in time. I'm pretty certain he was referring to the TV's remote control. Have you tried searching for a show with the remote? It is like a pain to do.
I hope Apple will enter the TV market in this capacity at least. It is time for a TV revolution. There is way too much space in a TV set to not make us of the screen to do other things.
I'm not sure if Apple is planning to enter the TV market or not. However, Apple or someone else, is definitely in a great position to revolutionize the TV market. For instance, having TV windows with multiple shows running in the background, or listing several of your home's specs on the TV monitor (i.e., visual voice mail, Facetime, home temperature, home energy consumption, etc.).
At the very least, we need to get rid of remote controls. I remember Steve Jobs making a comment about how using a TV is like stepping back 20-30 years in time. I'm pretty certain he was referring to the TV's remote control. Have you tried searching for a show with the remote? It is like a pain to do.
I hope Apple will enter the TV market in this capacity at least. It is time for a TV revolution. There is way too much space in a TV set to not make us of the screen to do other things.
But if they did make one, would you fork out the better part of ( Guesstimate) 3.5-4K for an Apple set? I think that's the real issue. I have two top end 3d smart etc etc TV's..One by Sony and the other a Toshiba. Both came in at under 1K, have all the features you'd want ( and quite a few you don't) all have ARC and are connected to AV amps with surround sound etc.
Assuming Apple's "Baby" TV IS a 55" to which you would have to add an AV system, I just can't see the math making sense....The big TV boy's really know their stuff, and companies like Richer Sounds etc. sell the TV'a as loss leaders to get you hooked into the AV purchase....It works too. Our newest 46" Toshiba is listed in most places at around the £650 mark...we paid £469, but walked out of the store with the latest 7.1 Yamaha Amp....costabunny had a set of high end Denons...old but still very good, so we use those as the front's and we picked up the centre and rears ex-display from another RS store. The entire system INCLUDING an ATV and a 3D BRD player cost just over 1200.00 Could Apple get close to that?
Say what?
Microsoft are a software company.
Apple are a hardware company.
Apple creates software - but only software that works with Apple's hardware (with the exception of iTunes).
Microsoft and Apple have never really been competitors and they are really only competitors now because Microsoft have bought Nokia and because they released the Surface. But that is Microsoft's choice to expand their business because they already own 95% of the desktop/laptop market.
They were never 'falling behind' or 'catching up' in a race against Apple because they were never in the hardware race. They are just starting up as a hardware company.
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There wont be a TV.
There will be an iWatch, but I think Apple are going to get into gaming.
They will be using the Apple TV/iTunes/Game Centre as their hardware/sales/social/synced saving gateway and the iWatch/iPhone as the controller - using 3rd party controllers as well.
They already have thousands of retina quality games waiting to be played on an HD TV. Even the graphics demo at the iPhone 5s launch was of a high-end 3d graphics game and then there was the intro of the M7 motion coprocessor.
All signs point to gaming.
This sounds right. A TV sounds really pointless. However, an Apple TV turned console with developer priced games - that could be incredible. Would it keep me from the PS4...probably not but I would certainly buy the Apple product as well.
I think the point of the watch will be to enable your iPad to somehow take on the phone function of the phone with the watch an intermeidary. Or something. But watch in general seems like a dead end. I have not worn a watch since I got a phone. Clocks are everywhere - its just a piece of jewelry.
FINALLY.
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All these years of waiting, and Apple will finally deliver next year!! Can't wait to get my hands on one!!
(How bad's death grip going to be on this?)
[Scoopertino]
It is called Shuriken though...
Great more product categories.
In other words this means that developer teams will be working on other projects rather than their own.
Hello FCX, iWork......
In other words this means that developer teams will be working on other projects rather than their own.
Hello FCX, iWork......