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Tim Cook, Or Phil Schiller or........?

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570934

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Original poster
May 3, 2011
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While I'm sat here waiting for the news tickers to get going I was reflecting back over the previous product launches.
Of course without Steve Jobs we are left with what is generally a fairly dower set of Apple execs do the presentations. Phil Schiller is ok in a nice quiet sort of way, Tim Cooks voice just puts me to sleep. Eddy Cue ? we've not seen enough of him I guess. Scott Forestall isn't bad though.

Of course Johnny Ive will never do them so who left ?

Don't think they should have a professional presenter now ? Bring the specialist up as they have always done to do demo's etc. Or find an in house senior who has a little more personality ?
 
I don't know why they don't have Ive do some of the presenting. He seems to have the most natural speech patterns out of all of them. Plus, the accent is just cool.
 
570934 said:
While I'm sat here waiting for the news tickers to get going I was reflecting back over the previous product launches.
Of course without Steve Jobs we are left with what is generally a fairly dower set of Apple execs do the presentations. Phil Schiller is ok in a nice quiet sort of way, Tim Cooks voice just puts me to sleep. Eddy Cue ? we've not seen enough of him I guess. Scott Forestall isn't bad though.

Of course Johnny Ive will never do them so who left ?

Don't think they should have a professional presenter now ? Bring the specialist up as they have always done to do demo's etc. Or find an in house senior who has a little more personality ?
Click to expand...

I know its highly unlikely to ever happen, but I personally would love to see Ive do more on stage time. Something about his mannerisms and speech just conveys this guy who's super passionate about the product/subject at hand.
 
I like both Cook and Forstall very much. (Though I can understand why Cook puts you to sleep :) )
I think it will be Cook to deliver the opening and closing, and Forstall for the technical details and demo.
 
Even when Steve was alive, over the last few years, he's let a lot of the other senior execs get stage time. Cook will be doing the same thing most likely. It's better to have all of them on stage than just him. Because face it, who can really replace Jobs?
 
Patriot24 said:
I don't know why they don't have Ive do some of the presenting. He seems to have the most natural speech patterns out of all of them. Plus, the accent is just cool.
Click to expand...

I'm pretty sure he's not allowed to leave the lab.
 
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I think for this one we will get the full works maybe even a newbie up on stage!
 
It's the Zombpocalypse

I'm holding out for a re-animated Steve Jobs, heralding the beginning of the Zombie Apocalypse. Unfortunately, all he'll be able to say is "Braaaaiinnsssss. Braaaiiiinnnnnssssss".
 
They are all very nice. They're like a team. It's great to watch all of them work together.
 
I think from here on it will be as follows:

Cook: Will give an overview of the company and summarize the event.
Schiller: Will basically run the show & make the product pitch.
Forstall: Will run software portion of shows, make software pitch, and direct demos.
Cue: Will talk about digital services.
Ive: Will star in design videos.
 
Sir Ive

+1 for Jony to present!

(send this message back in time two months so that he can prepare :)
 
Where was Scott?

Tim hit it out of the park, don't you think?

And where was Scott?
 
Tim Cook has good presentation skills, he has deep knowledge about the company, big experience, he is smart but for some reason he doesn’t convince me. He doesn’t look like having passion with Apple products like Steve had, and gives me the impression that he doesn’t really believe in what he presents.

With Steve, even if I knew he was exaggerating, he made me want the product he was presenting. I could see in his eyes his passion. Besides many times he used to let the machines speak for themselves in many ways, than saying big words. I have the feeling that Tim Cook speaks too much and makes me feel like watching a Baptist church preaching.
 
Scott Forstall is probably the best showman at Apple at the present, in my opinion. I wouldn't mind him to take larger part in keynotes in the future. Like Steve Jobs, he seem to actually care about the stuff he talks about, as opposed to Tim Cook.

I do like Phil Schiller though. Bumbling around on stage.
 
Based on the videos they put together of the products, Ive and Forstall would seem to make a really good one-two punch. Phil does a great job as well.

Just have to say - I miss having Bertrand Serlet up there. Dude just launched attacks on windows and Microsoft without missing a beat.
 
Surprisingly, outside of Scott Forstall, I think Eddy Cue seems the most confident out of the bunch when presenting. This last keynote was the first real test in my opinion, and while they all presented fairly well, Eddy seemed to display the most confidence out of the group presenting.
 
Forstall has the passion like Jobs because they both started at NeXT together. Cook is too bland. No enthuasium. Ive would be perfect. Hearing him at Steve Jobs memorial address on Apple, even then he knew how to communicate it across.
 
Cook was really well prepared for the presentation on the last keynote but for some reason, it was just a little flat. He doesn't have the Reality Distortion Field™ that Jobs had. Then again, I prefer Cook to Ballmer from MS since Cook can be taken more seriously. The Reality Distortion Field™ really comes down to intonation, timing, and attitude. Jobs had a real smugness to him that Cook just doesn't have. He's running a HUGE company now and he just seems to be under the weight of the company. Apple needs a new front man because part of their corporate culture is a culture that sells the BEST product. Lead with imagination, inspire the rest of the world with vision.
 
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