I see a lot of very opportunistic replies in this thread, especially at the beginning.
Ok, fine...in some people's view, Apple effed up royally. I'd wager that 75% of those anonymously flaming apple right now are the same who very vigorously backed SJ in his comments of "waging Thermonuclear War" on google. To those 75%: Shut up. You're being flat out hypocritical, and you need to eat your words. Speaking just for myself, the TxT application of A Maps has been working fine. If you want to tear a company down on details, then have at it. Nothing is perfect at launch, and at the end of the day, nothing ever is perfect.
If anyone thinks Google Maps started as perfect: Step out onto the front lawn of your glass house and throw a big ass boulder at your neighbor.
Now: Tim Cook did something virtually no CEO does, especially for a company this damned big and successful. He apologized. Wow. Beat him up for it, the man acted like a human being and provided alternatives for an admittedly sub-par product. (/Sarcasm for you morons out there.)
Everyone relax. It will improve. And if you don't want to relax, just sit back and bitch about something you have zero ability to create or improve upon.