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Tim Cook Thanks Shareholders on His Final Apple Earnings Call

Tim was a safe pair of hands for a delicate period after Steve (thanks Tim), but it's definitely time for a change.
 
In my opinion, the comments criticizing Tim are childish. You can say whatever you want, but the facts are as follows.

Tim Cook’s tenure as Apple’s CEO, from August 24, 2011, to September 1, 2026, was one of the most successful leadership periods in corporate history from a business and shareholder perspective.

When Cook took over, Apple was already an exceptional company with a market capitalization of roughly $350 billion. By the end of his tenure, Apple’s market value had grown to approximately $4–5 trillion, representing an increase of around 10–14 times.

The company’s financial performance also expanded dramatically. Annual revenue grew from about $108 billion in fiscal 2011 to roughly $416 billion in fiscal 2025, nearly quadrupling over the period. Net income increased from around $26 billion to well over $110 billion, while long-term shareholders saw total stock returns of roughly 20x during Cook’s time as CEO.

Beyond the numbers, Cook transformed Apple into a far more diversified business. Under his leadership, the Services division grew into a business generating more than $100 billion in annual revenue. Apple also launched several hugely successful product categories, most notably the Apple Watch and AirPods, while the transition to Apple Silicon fundamentally reshaped the Mac lineup and significantly improved its competitiveness.

Apple also became the first company in history to reach market capitalizations of $1 trillion, $2 trillion, $3 trillion, and eventually $4 trillion during Cook’s leadership.

While Steve Jobs is widely regarded as the company’s greatest visionary, Tim Cook’s legacy is difficult to dispute. He took an already extraordinary company and turned it into one of the most valuable and profitable businesses the world has ever seen, delivering exceptional long-term returns for shareholders while expanding Apple’s ecosystem and recurring revenue streams on an unprecedented scale.
 
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Apple's stock price is incredible compared from when Jobs passed - and Cook deserves all credit for this.

However, Apple's 'brand promise' has become increasingly tarnished:

Crappy ads in News and on the App Store (and ads soon in Maps), multiple cases against national regulators to defend the App Store monopoly - a battle that Apple is destined to lose imho.

Software that has increasingly become bug ridden with poor UX (hello Liquid Glass).

And a focus on services above hardware is baleful - if Apple isn't a hardware first company, then it's not Apple anymore.

TC has been incredible, but a change in leadership is needed.

I hope that JT is up to the task and I hope that he can course correct.
 
I recognize that he strengthened Apple’s corporate position considerably, but I also feel he stripped away much of the soul and spirit of what it once meant to be an Apple customer.
 
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The shareholders were Tim Cook's main priority. Cook gave customers as little as he could get away with, while charging them as high prices as he could get away with, in order to maximize profits for shareholders.

Scott Forstall would have made a far better CEO—for customers, not for shareholders.
 
ThomasJL said:
The shareholders were Tim Cook's main priority. Cook gave customers as little as he could get away with, while charging them as high prices as he could get away with, in order to maximize profits for shareholders.

Scott Forstall would have made a far better CEO—for customers, not for shareholders.
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Just a quick side note: a company can’t have revenue without customers. So customers opening their wallets is indicative of a product they made a decision to buy. Even if some believe they are overpriced.
 
Dark_Omen said:
Lets be honest... The events became much worse under Tim's leadership.

Go back to doing in person events that are exciting to watch.
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The landscape was altered in 2020. That Apple didn’t go back to that is a sign of the times. Sure I agree in person is better than not. But whether Apple goes back to in person remains to be seen.
ThomasJL said:
The shareholders were Tim Cook's main priority. Cook gave customers as little as he could get away with, while charging them as high prices as he could get away with, in order to maximize profits for shareholders.

Scott Forstall would have made a far better CEO—for customers, not for shareholders.
Click to expand...
Record breaking quarters don’t actually support the above. Record breaking quarters signify the customers are buying.
 
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MacRumors said:


Apple CEO Tim Cook today confirmed that today's call was his last as CEO, with John Ternus set to become Apple's new CEO on September 1. Cook will transition to a new role as executive chairman when Ternus becomes CEO.

tim-cook-macbook-pro.jpeg


Cook said the transition to Ternus is "going seamlessly," and he is excited for Ternus to lead Apple into its next era.

While Cook is stepping down as Apple's CEO, he said earlier this year that he plans to serve as executive chairman "for a long time." He said Apple will continue to be his top priority.

Article Link: Tim Cook Thanks Shareholders on His Final Apple Earnings Call
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He can now move from part time
Sami13496 said:
In my opinion, the comments criticizing Tim are childish. You can say whatever you want, but the facts are as follows.

Tim Cook’s tenure as Apple’s CEO, from August 24, 2011, to September 1, 2026, was one of the most successful leadership periods in corporate history from a business and shareholder perspective.

When Cook took over, Apple was already an exceptional company with a market capitalization of roughly $350 billion. By the end of his tenure, Apple’s market value had grown to approximately $4–5 trillion, representing an increase of around 10–14 times.

The company’s financial performance also expanded dramatically. Annual revenue grew from about $108 billion in fiscal 2011 to roughly $416 billion in fiscal 2025, nearly quadrupling over the period. Net income increased from around $26 billion to well over $110 billion, while long-term shareholders saw total stock returns of roughly 20x during Cook’s time as CEO.

Beyond the numbers, Cook transformed Apple into a far more diversified business. Under his leadership, the Services division grew into a business generating more than $100 billion in annual revenue. Apple also launched several hugely successful product categories, most notably the Apple Watch and AirPods, while the transition to Apple Silicon fundamentally reshaped the Mac lineup and significantly improved its competitiveness.

Apple also became the first company in history to reach market capitalizations of $1 trillion, $2 trillion, $3 trillion, and eventually $4 trillion during Cook’s leadership.

While Steve Jobs is widely regarded as the company’s greatest visionary, Tim Cook’s legacy is difficult to dispute. He took an already extraordinary company and turned it into one of the most valuable and profitable businesses the world has ever seen, delivering exceptional long-term returns for shareholders while expanding Apple’s ecosystem and recurring revenue streams on an unprecedented sca
Click to expand...

Sami13496 said:
In my opinion, the comments criticizing Tim are childish. You can say whatever you want, but the facts are as follows.

Tim Cook’s tenure as Apple’s CEO, from August 24, 2011, to September 1, 2026, was one of the most successful leadership periods in corporate history from a business and shareholder perspective.

When Cook took over, Apple was already an exceptional company with a market capitalization of roughly $350 billion. By the end of his tenure, Apple’s market value had grown to approximately $4–5 trillion, representing an increase of around 10–14 times.

The company’s financial performance also expanded dramatically. Annual revenue grew from about $108 billion in fiscal 2011 to roughly $416 billion in fiscal 2025, nearly quadrupling over the period. Net income increased from around $26 billion to well over $110 billion, while long-term shareholders saw total stock returns of roughly 20x during Cook’s time as CEO.

Beyond the numbers, Cook transformed Apple into a far more diversified business. Under his leadership, the Services division grew into a business generating more than $100 billion in annual revenue. Apple also launched several hugely successful product categories, most notably the Apple Watch and AirPods, while the transition to Apple Silicon fundamentally reshaped the Mac lineup and significantly improved its competitiveness.

Apple also became the first company in history to reach market capitalizations of $1 trillion, $2 trillion, $3 trillion, and eventually $4 trillion during Cook’s leadership.

While Steve Jobs is widely regarded as the company’s greatest visionary, Tim Cook’s legacy is difficult to dispute. He took an already extraordinary company and turned it into one of the most valuable and profitable businesses the world has ever seen, delivering exceptional long-term returns for shareholders while expanding Apple’s ecosystem and recurring revenue streams on an unprecedented scale.
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Wow, if you don’t already work for Tim Apples PR team you should apply. /s
 
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Like most forums, people love criticizing people and products. I've been a modest stockholder in Apple since 2013, against the advice of my broker, I switched all my investment to 100% Apple. I told him I wanted a stock that I used and like the company, not some other companies I had no interest in. The stock has kept me alive, as I had to augment my Social Security every couple months. I think the major mistake most make is that Tim Cook ran an enormous corporation, had many VP's and engineers that contributed to the successes and failures. 10,000 employees worldwide that make Apple a 5 Trillion dollar cap. Like most sports teams, the captain doesn't score all the points, it takes a team.
Thank you Tim for helping me survive what is left of my life.
 
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