Time for a controlled iPhone rumor release by Apple?

manybranes

macrumors newbie
Original poster
Feb 19, 2010
5
0
Granted I am not the VP of marketing for a consumer electronics company, but it seems like now would be a good time for Apple to release some controlled leaks about the next gen iPhone. Androids market share may not be intimidating yet but its growth is, and a 12 month cycle between handset releases is a pretty risky move on Apple's part. 2 more quarters are between now and June and it seems to me like Apple needs to do something to make people keep their money in their pockets and putting some stuff out into the rumor mill might be the only way to do that short of announcing a product early.

edited for vernacular.
 

manybranes

macrumors newbie
Original poster
Feb 19, 2010
5
0
4 months = 2 quarters? :confused:
Q2 closes and Q3 opens and closes between now and the end of june

I say two quarters because we are only half way through Q2 and we will not know the market share numbers until after the CLOSE of Q2 when such numbers might be released.
 

FSMBP

macrumors 68020
Jan 22, 2009
2,489
1,339
Your so funny
It's "You're".

I thought the controlled leak was the rumor that Jobs said the next iPhone will be an A+ upgrade.

No doubt it will be a true upgrade as 3GS was focused on speed and not much else (I know there was more, but to the End-User).
 

Interstella5555

macrumors 603
Jun 30, 2008
5,215
4
Q2 closes and Q3 opens and closes between now and the end of june

I say two quarters because we are only half way through Q2 and we will not know the market share numbers until after the CLOSE of Q2 when such numbers might be released.
This is almost as interesting as the "what is a revision number?" conversation.

Q1 - Jan-March (3 months = 1 quarter of the year)
Q2 - April-June (3 months = 1 quarter of the year)
Q3 - July-Sept (3 months = 1 quarter of the year)
Q4 - Oct-Dec (3 months = 1 quarter of the year)

We're halfway through Q1 right now. Q2 ends at the end of June. Q3 begins at the beginning of July.
 

pcs are junk

macrumors 65816
Sep 28, 2009
1,044
0
There already has been. Steve Jobs says the next iPhone is going to blow Android out of the water. Thats good enough for me!
 

manybranes

macrumors newbie
Original poster
Feb 19, 2010
5
0
This is almost as interesting as the "what is a revision number?" conversation.

Q1 - Jan-March (3 months = 1 quarter of the year)
Q2 - April-June (3 months = 1 quarter of the year)
Q3 - July-Sept (3 months = 1 quarter of the year)
Q4 - Oct-Dec (3 months = 1 quarter of the year)

We're halfway through Q1 right now. Q2 ends at the end of June. Q3 begins at the beginning of July.
You may be from a different locale but in the United States Q1 is Oct-Dec http://en.wikipedia.org/wiki/Fiscal_year#United_States
 

manybranes

macrumors newbie
Original poster
Feb 19, 2010
5
0
There already has been. Steve Jobs says the next iPhone is going to blow Android out of the water. Thats good enough for me!
Can you link to this interview? I think I missed it.

This still however is different from a controlled leak. Very different, in fact, because he as an official representative of Apple can only speak in vague terms. A controlled leak is convenient because it can deliver specifics without an obligation on part of Apple... for instance suggesting a 5MP camera exists or multitasking exists, but if the feature does not make it into the phone then there can be no backlash because it was 'not an official Apple statement'.
 

pcs are junk

macrumors 65816
Sep 28, 2009
1,044
0
I think I read it on MacRumors, but man is it hard to find! There are thousands of articles, and I couldn't even try to find it. It was posted not too long ago.
 

Deadman64

macrumors 6502a
Jun 2, 2008
611
55

rdowns

macrumors Penryn
Jul 11, 2003
27,345
12,408
Q1 - Jan-March (3 months = 1 quarter of the year)
Q2 - April-June (3 months = 1 quarter of the year)
Q3 - July-Sept (3 months = 1 quarter of the year)
Q4 - Oct-Dec (3 months = 1 quarter of the year)

We're halfway through Q1 right now. Q2 ends at the end of June. Q3 begins at the beginning of July.
That's a calendar fiscal year. Not every company follows that.

You may be from a different locale but in the United States Q1 is Oct-Dec http://en.wikipedia.org/wiki/Fiscal_year#United_States
That's for the US Govt. Apple happens to run their quarters the same as do some other companies, not all. So the last quarter for Apple (Oct-Dec 2009) was their 1Q 2010.
 

Wicked1

macrumors 68040
Apr 13, 2009
3,278
13
New Jersey
There already has been. Steve Jobs says the next iPhone is going to blow Android out of the water. Thats good enough for me!
Like in that old Memorx commercial when the guy is sitting in his living room in a chair, he turns up the speakers and it pushes him across the room...LOL
 

arctic

macrumors 6502a
Jun 18, 2008
632
1
I thought the controlled leak was the rumor that Jobs said the next iPhone will be an A+ upgrade.
Steve Jobs says the next iPhone is going to blow Android out of the water.
I surely hope so. But remember, Steve Jobs loves to exaggerate his statements for the press to keep us pumped up, which only leads to disappointments especially if the fanboys blows the rumor mill speculations to "out-of-Apple-reality" proportions.

As a reminder, before the iPad keynote: “Most Important Thing I've Ever Done”. :rolleyes::p:D

I will surely get the 4G (and a top end Android to compare). But I'm also preparing to be underwhelmed after the keynote, if I'm currently loving the rumor boards and tech blogs. :D

So please keep the controlled leaks coming. :)
 

pcs are junk

macrumors 65816
Sep 28, 2009
1,044
0
Are mommy & daddy going to buy you a new iPhone each year?
Possibly. But I think I'm going to sell my Xbox 360, Wii, PS2, iPod Touch, Laptop, Desktop, Desk, some old iPods, my Mini Dirt Bike thing, maybe 4 of my bikes, some of my AirSoft guns, and maybe some other things. Don't worry, I'll still have about 8 computers left in the house, including my Mac. =)
 

Phelps81

macrumors member
Nov 28, 2009
36
0
Anoka, MN
Possibly. But I think I'm going to sell my Xbox 360, Wii, PS2, iPod Touch, Laptop, Desktop, Desk, some old iPods, my Mini Dirt Bike thing, maybe 4 of my bikes, some of my AirSoft guns, and maybe some other things. Don't worry, I'll still have about 8 computers left in the house, including my Mac. =)
Was that supposed to make everyone think that you aren't spoiled because you would sell some of your stuff to buy an iPhone? Because if so, it didn't work.