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Time Warner Cable CEO Hasn't Heard of Apple's AirPlay
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Considering that 25% of the ads which run on Time Warner stations involve promoting Time Warner themselves, it's not shocking. Like the people who already subscribe to their network really need to be reminded what they are already paying for 6-10 times an hour.
Every time I see one of their commercials repeated twice during the same commercial break, it makes me hate them a little more.
Every time I see one of their commercials repeated twice during the same commercial break, it makes me hate them a little more.
Are you the CEO of a major technology company whose business it is to know what's going on in that area. It's like hearing an orthopedic surgeon saying he's never heard of using platelet rich plasma to speed up healing time. I'll bet most people haven't heard of that, but if you're a surgeon and you don't know that, you're an idiot.
If you come to MacRumors more than once a week and you don't know what Airplay is... that's possible...
But THIS guy works in the media. It's his job to know... or at least it's the job of his underlings to inform him of this feature. One that has been around for well over a year.
But you saw the point of commenting? I, as well as numerous others, found it incredibly interesting that a CEO for a major technology company was so ignorant about an important aspect of his business.
"though it did run a television ad after the iPhone 4 was introduced in 2011"
While the ad ran in July, 2011, the iPhone 4 was introduced June of 2010--a year earlier.
AirPlay was announced in September of 2010, and introduced in November, 2010.
Michael
While the ad ran in July, 2011, the iPhone 4 was introduced June of 2010--a year earlier.
AirPlay was announced in September of 2010, and introduced in November, 2010.
Michael
Nice to see he's keeping himself up to date with the latest technologies!
In all fairness, I would personally blame the CTO. The CEO can't be expected to read tech blogs, etc. The CTO should and bring it up to the CEO. Then it becomes the CEO's problem.
EDIT: Well, the CEO can at least encourage his minions to look for value in new technologies.
"...So the current Apple TV, the little thing, the hockey puck, really doesnt do anything to help enable you to get Internet material on your TV. And what is that Apple TV they keep talking about anyway?"
Well, maybe to have a good laugh at Time Warner Cable CEO.
ekdor said:
Well, maybe to have a good laugh at Time Warner Cable CEO.
I imagine he also took delight in showing off his IBM PC/XT and the cool green text only display.
Seriously, how about we ask you questions about every product and its features across the board, and see if you know everything.
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I'll just assume you don't know how cable trafficking works. So let me educate you a little.
a) Time Warner does self-promotion on their cable service because people see Time Warner Cable in more than their homes. Like hospitals, bars, gyms, and oh yeah - maybe your friend's home.
b) If a time slot isn't fully funded by PAYING advertisers - Time Warner's best use of that time is to put their ad on vs. you know - letting the channel go black for 30/60 seconds.
His statement about it still being complicated to get IP-based content your TV though comes off as being very out of touch as these days it's pretty easy to get IP-based content on your TV. I mean, is he not aware that it's now common for TVs themselves to be able to hook up to the Internet? Is he not aware of all the easy-to-use devices (from Blu-ray players to Roku boxes to
TVs to Xbox 360s) that allow people to get IP-based content on their TVs? Is he not aware of what his competitors like Verizion, Comcast, Hulu and Netflix are doing?I can understand him not knowing what AirPlay is. I can't understand him still thinking it's hard to get IP-based content on a TV.
Lethal
Mad Mac Maniac
macrumors 601
Dude, what is the CEO like your father or something? A bit defensive are we?
Edit: ok well the above quoted post was edited with much less rage, making my comment a bit unnecessary.
Oh right! I had read that. Awesome!
EDIT:
Indeed, I understand streaming from the computer or devices to an Apple TV, but I'm more interested in streaming from a device and using a computer in replacement as an Apple TV. No reason, I think, to have to go out and buy an Apple TV when the software can just be incorporated right into the computer I already have hooked up to my TV, ya' know? Evidently though, this is coming to Mountain Lion, which is awesome!
Woah, hold on there buddy. Mirroring still requires an Apple TV (or the rumored future iTV) even in ML. The only way it would work built in to other TVs is if Apple started Licensing AirPlay video out to TV companies, which hasn't been done yet and certainly will NOT be done if Apple is building their own TV. Even if Apple did license it out, it would still require new TV hardware so you're SOL there. Just buy the $99 ATV if you want the capability.
Oops, I just reread what you said and think I understand what you actually mean now. You want to hook your Mac directly into your TV using cables and then airplay from your iOS device to your Mac which will then display on your TV? I don't get it... why don't you just use your Mac? Is it because it is annoyingly tethered to your TV?? If so, then buy an ATV. haha. Because unfortunately, I don't believe ML is currently featured to do that (not sure). So I apologize if I misspoke
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This should come as no surprise to anyone who is stuck with Time Warner Cable and their overpriced and technically retarded service. The iPad app is the only thing TWC provide that's competent.
Their DVR boxes have some of the most amateurish software in the country.
Their DVR boxes have some of the most amateurish software in the country.
His business is cable and networks and programming. I'm sure a single feature found on some iOS devices is nowhere near the epicenter of his world. And if Apple decided tomorrow to kill AirPlay, something tells me his business would feel zero impact.
So how is this important to his business?
Mad Mac Maniac
macrumors 601
True, the price would immediate increase because I would lose my "package" plus the long term price of internet would increase if everyone started ditching cable TV...
BUT the future (as I see it) isn't in cable tv OR cable internet. The cable tv structure is clearly in jeopardy, and as for the internet, I imagine in the not to distant future LTE will be inexpensive enough that I can get a shared data plan for all my devices all the time. Bye Bye cable internet.
Unless the cable companies wake up and adapt quickly they will be dying very shortly... landline phones are already near extinction.
They won't Survive
I remember when they merged with AOL and I thought " Don't they know AOL is crap? " I guess they didn't know and still don't know much about the latest tech.
Eventually, unless they get some people at the top who have a clue they will be
an Internet Provider and nothing else. They are lousy at that too, but they have all the cable laid out to the neighborhoods and thats all they need to continue to give crappy service and make money as a provider.
I remember when they merged with AOL and I thought " Don't they know AOL is crap? " I guess they didn't know and still don't know much about the latest tech.
Eventually, unless they get some people at the top who have a clue they will be
an Internet Provider and nothing else. They are lousy at that too, but they have all the cable laid out to the neighborhoods and thats all they need to continue to give crappy service and make money as a provider.