Even if it were half the price, I'm dumbfounded that any company would even let this get past the initial idea stage. I can just picture the birth of this [soon to be stillborn] idea, with someone at the company taking their glasses case and noticing how nicely their AW fit around it. "Hey, we could make this a case, cable and charger holder!" But as others have pointed out, you wear your AW, except while charging, so isn't the thing that should be designed, a product that securely and compactly holds the charging disk, cable and power block that also just happens to work as a stand for nightly use?