That's now.
Everybody knows that.
Ah, by the way, here's a thread about the iPhone losing market share (September 2011):
https://forums.macrumors.com/threads/1225932/
What will be in five or ten years? Just repeating one successful formula won't do it. While I like the iPhone, its buyers are mostly regular consumers who will buy Apple today, and might just as well buy a Samsung tomorrow. Things can change quickly in the finicky consumer market.
A couple things:
One, Apple lost market share and is no longer the biggest smartphone manufacturer in the world (by volume), but everyone expects both numbers to drastically change for the next quarter. Remember, during the months you quoted, Apple had delayed their new iPhone and was still offering the 1+ year old iPhone 4, and many people were waiting for the update to purchase.
Two, nobody knows what things will look like in five or ten years. Maybe Samsung will continue to lose nearly every court case against Apple and be forced to sell things that don't mimic Apple so closely, and their stuff may bomb.
Maybe Oracle will win its lawsuit with Google over Android and force Google to either completely abandon Android or at least start completely over with their own kernal.
Maybe Google's Android partners will develop their own mobile operating systems in protest to the Motorola/Google deal and Android will shrink down to an also-ran.
Maybe Microsoft will dominate the market with Windows Phone 7 or 8 or whatever the hell they have coming.
Maybe Apple will fall apart without Steve Jobs running the show, and will bow out of the cell phone game.
Maybe technology will advance so far that calls are beamed directly into your head and cell phones will be looked at the same way pre-iPhone phones are looked at now.
Three, you can't say the iPhone's "buyers are mostly regular consumers who will buy Apple today, and might just as well buy a Samsung tomorrow."
Studies have shown Apple to have both the highest customer satisfaction results and the highest amount of "stickiness" which makes it much less likely customers will leave Apple for Android than vice versa (
http://www.appleinsider.com/article...apple_user_has_100_in_content_per_device.html).