UK Brent Cross Experience

Discussion in 'iPhone' started by Raikun, Jun 24, 2010.

  1. Raikun macrumors regular

    Apr 8, 2008
    So, I got my iPhone 4 today. Black 32gb sim free (my mom was kind enough to buy it for me at the last minute, completely surprised me). I'm going to take out a contract of my own in a month and if I like the white one then I'll take that and give my mom this black one and if I don't like it then I'll keep this and let my mom have the white one.

    Cheers to everyone I met today that recognised me from macrumors.

    Okay, now for the low down:

    Today, at Brent Cross shopping centre, many people lined up outside from around midnight outside the main entrance. No real queue was formed on the outside. Many people started pushing to get to the front doors of the mall but nothing really serious (but I did get into a few arguments with people).

    They opened all the doors at 7am and instantly everyone absolutely ran SCREAMING for the phone. People were pushed and shoved and one man had to be taken to A&E because he had been shoved into a glass door and cut up really badly.

    I was 9th in the queue outside but ended up being really really far back in the reserved queue and it wasn't until around 11 that I got my phone, and the people that pushed and shoved and really cheated people out of their hard earned spaces got their phones a lot earlier than the people that waited around and didn't race.

    It was really really shocking that Apple didn't do anything to better control the crowd!
  2. SayCheese macrumors 6502a

    Jun 14, 2007
    Thame, Oxfordshire, England
    That is shockingly bad that someone got injured and had to go to A&E. I hope the person that shoved him is suitably ashamed of themselves.
  3. Willis macrumors 68020


    Apr 23, 2006
    Beds, UK
    Wow.... unfortunately, I kind of expect this to happen at stores inside shopping centres.

    but wow... I'm really shocked
  4. Pushkar macrumors 6502a

    Jun 9, 2009
    SW London, UK
    Maybe because it is Brent Cross :D but a Bad Experience none the less.
    Seems shocking that this happens over a phone with Grown Adults :eek:
  5. AdamA9 macrumors 65816

    Feb 2, 2010
    That sucks!

    I was at the Brighton store, and there was a guy from India I believe behind me and he couldn't believe how well behaved people were and how there was a nice 2-by-2 queue forming with no running or pushing.

    Managed to get mine at about 9:30 this morning, after queuing from 7:15 am :)

    The reserved line was short compared to the other 'non-reserved' line :D
  6. sjw macrumors regular

    Jan 13, 2005
    Hmmm in comparison Regent Street was organised fairly well. They were giving out pastries, water and Starbucks coffee and for the most part crowd control was brilliant - friendly and efficient...

    But I suppose being a flaship store (I think) with the UK media watching... they would want to keep it well organised and project a good image.

    What was it like outside the store IN the mall? It's a shame about what happened prior to the doors opening but maybe it was outside Apple's control.

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