What do you mean come on Apple? They've stated when we will get our orders so there's no point to keep checking. Once the pallets/European consignment have been loaded onto the plane it will usually arrive in Amsterdam before being delivered to the UK. Once it's handed over to the courier we will get our orders between the 7th-10th just like the e-mail/website says. I've always ordered via the Apple Store and the delivery estimates are always accurate.
what i am trying to say is they should increase the production process. and why they are prioritising US? i think we ordered for the iphones before US.