Other Ultrawide or telephoto

[Barbareren]

Macro uses the UW. Not sure if you got those mixed.

Well, macro never worked on my 15 Plus 🤷‍♂️

 

[Christopher Kim]

To me it's absolutely the telephoto. It's what I miss the most on my iPhone Air (coming from 15PM, and Pro phones for years). Previously, when looking back at my photos, I was about 90% Main lens, 9.9% Telephoto, 0.1% Ultrawide.

Lack of a Telephoto lens is what I tell people is probably the make-or-break of whether the iPhone Air works for you. Given the non-Pro iPhones have had just Main and Ultra-wide for years, I think if Apple had given the Air the Main and Telephoto, it would've done much better as positioning and pricing as an "almost-Pro" phone.

 

[iPhone-Guy]

To me it's absolutely the telephoto. It's what I miss the most on my iPhone Air (coming from 15PM, and Pro phones for years). Previously, when looking back at my photos, I was about 90% Main lens, 9.9% Telephoto, 0.1% Ultrawide.

Lack of a Telephoto lens is what I tell people is probably the make-or-break of whether the iPhone Air works for you. Given the non-Pro iPhones have had just Main and Ultra-wide for years, I think if Apple had given the Air the Main and Telephoto, it would've done much better as positioning and pricing as an "almost-Pro" phone.

So you think that a phone would sell better with a main and telephoto rather than a main and ultrawide? I could see how some people would prefer a telephoto. At least they have a cropped 2x zoom but there’s no way to fake an ultrawide lens

 

[AnthroMatt]

Ultra-wde = macro = I use it as much as the main camera.

 

[subjonas]

So you think that a phone would sell better with a main and telephoto rather than a main and ultrawide? I could see how some people would prefer a telephoto. At least they have a cropped 2x zoom but there’s no way to fake an ultrawide lens

You can do a good fake/workaround of an ultrawide photo with the pano feature, but only when there isn't much movement in frame. Doesn't work for a lot of movement nor of course for video.

 

[Zazoh]

In my mind I’d say I need the telephoto, based on my actual shooting I use ultra wide more than telephoto but I use the normal lens the most by far.

 

[Christopher Kim]

So you think that a phone would sell better with a main and telephoto rather than a main and ultrawide? I could see how some people would prefer a telephoto. At least they have a cropped 2x zoom but there’s no way to fake an ultrawide lens

Yes. Now whether the actual base iPhones (eg. iPhone 17) would sell better or worse with Main + Telephoto, vs current Main + Ultra-Wide... I don't know. Maybe. Hard to say over a huge sample-size, what the average is over the whole population.

But I do think, the iPhone Air, would have sold better with Main + Telephoto (over Main + Ultra-Wide), with both of course would've done better over it's current, with only the Main lens.

 

[James6s]

Ultrawide for me. I nearly use it as much as the main camera especially for fitting more into landscape shots & I like the macro mode it enables.

 

[Z3man]

Definitely Telephoto for me.

I hope Apple read this thread. If they changed it to telephoto and main they wouldn't have to advertise the 2x as being optical zoom when it is really digital zoom/crop. Not sure how they get away with it.