Yes, but the thing is that it is definitly not a LED cinema or a iMac, maybe i missed something, maybe an old model of something.
But it has to be their own product because why would the show anyone elses product in an iPhone ad?
Ok well i am not sure, i just thought that it looked different from the curren iMac, it can be the reflection or angle or whatever but:
Doesnt the bottompart of the black backpane have an indentation in the picture and above the apple logo it looks like gills instead of the one slot that´s on the current one.
As i said, it could be the reflection, angle or lensedeflection.