QuarterSwede
macrumors G4
I think they would do quite well. A lot of people buy devices based on color first.
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Upcoming Low-Cost MacBook May Come in Yellow, Green, Blue, and Pink
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This will be the best selling MacBook by far
So based on those color options, it's aimed at 5 year olds kids. 😕
mikebenton
macrumors regular
Apple put the M chip in a $599 iPad. It's hard to imagine they would put an A chip in a MacBook.
tomtad
macrumors 68040
With a keyboard it's nearly the same price as a MacBook Air, with a smaller screen and half the storage to boot. It's actually not a great deal.
Moonjumper
macrumors 68030
I like the classic colours mentioned (Tangerine, Blueberry, Indigo, Graphite, and Key Lime) than the recent washed out colours. I'd also love a Product Red version, which has looked great on almost every device Apple have put it on.
TVreporter
macrumors 68030
Surely they could offer a select your own colour - charge a tonne Tim, if you want.
Or partner with a company like ColorWare that can color pretty much any digital product.
Or partner with a company like ColorWare that can color pretty much any digital product.
tomtad
macrumors 68040
I'd like it but I'd maybe go two tone, with the lid having a strong colour and the keyboard then carrying a pastel version, or silver, similar what they do with the iMac.
The iBooks were always white on the inside as having, say, a deep orange colour for the whole machine could be quite distracting when in use.
Totally. Look how many people got excited - or didn’t like - the orange 17 pro.
Ah Tim is at the personalization phase of the product cycle. Then will come the maturity* cycle and the product will coast on incremental updates.
*ironically he says it’s mature when they run out of ideas aka want to avoid risk with cost.
*ironically he says it’s mature when they run out of ideas aka want to avoid risk with cost.
Moonjumper
macrumors 68030
I hate the colour scheme on the iMac. The nice bold colour is on the back, and get to see the washed out colour.I'd like it but I'd maybe go two tone, with the lid having a strong colour and the keyboard then carrying a pastel version, or silver, similar what they do with the iMac.
The iBooks were always white on the inside as having, say, a deep orange colour for the whole machine could be quite distracting when in use.
I'd be happy with a bold colour shell and black bezels and keyboard, similar to what Apple did with the Project Red iPhone when there was still large bezels.
Will this see prices drop for used MBPs and MBs and MBAs?
Apple has tested a range of playful color options for its upcoming low-cost MacBook, going well beyond the muted tones available on its current laptop lineup, according to Bloomberg's Mark Gurman.
Writing in his latest Power On newsletter, Gurman says the colors tested so far include light yellow, light green, blue, pink, classic silver, and dark gray, although he says it's unlikely all of them will ship. The palette would make the budget MacBook the most colorful laptop Apple has offered since the iBook G3 era in the late 90s, which included Tangerine, Blueberry, Indigo, Graphite, and Key Lime.
As previously reported by Apple analyst Ming-Chi Kuo, the low-cost machine will retail for well under $1,000 and run an iPhone chip – potentially the A18 Pro – rather than an M-series processor. It will feature a slightly-under-13-inch display and an aluminum chassis, which is being built using a new, faster manufacturing process that Apple developed to keep costs down, according to Gurman.
Apple is trying to compete with Chromebooks, targeting the budget MacBook at students and enterprise users, and is reportedly preparing for a launch event as early as March.
Article Link: Upcoming Low-Cost MacBook May Come in Yellow, Green, Blue, and Pink
User.node
macrumors newbie
This seems like the return of the single port Macbook from 2015.
Tessou
macrumors newbie
If this becomes the new “being seen in a cafe” laptop that all the college kids buy, I’m all for it. Bring back the fun colors. I can imagine that these will be in flat colors and ditch the metallic in order to differentiate them from the M units.
Also, bring back rose gold. My wife refuses to upgrade from her M1 because rose gold went away.
Also, bring back rose gold. My wife refuses to upgrade from her M1 because rose gold went away.
Apple_Robert
Contributor
I hope the offered colors are ones that don’t have to be held at weird angles and certain lighting to see the actual color.
Veinticinco
macrumors 68020
Only in name. The 2015 retina 12” MacBook was effectively a marketed prototype, a proof of concept, real-world testing of hardware that would inform later pipeline products (like the next gen MBA). It was the laptop equivalent of the iPhone Air if you want a comparison.
It came with a gorgeous wafer-thin ultra-light chassis, the new horrific butterfly keyboard, and a gimped Intel M-series processor that combined with the lack of internal fan, was thermodynamically compromised out of the box. One USB-C port, no MagSafe, and yet it also cost a very premium price, I remember paying 1500 euro for mine on launch day, which was more than the base MBP.
That said, give me that form factor, with Apple Silicon (even if M1), and an updated display and keyboard, and I’d buy in a heartbeat. But a cheaped out budget version of the current chunky MBA holds zero interest for me.
Students and enterprise customers already have very capable and cost-effective options, so like the iPhone 5c (and more recent 16e) I fail to see the massive uptake by those two sectors that Apple seems to be targeting. Unless it’s ridiculously cheap. And we know Apple has never, and will never do that.
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