Video Push Notifications?

I saw that, but my first guess was push notifications when certain videos are available or something like, like programming notes. I'm not really sure why a feature like that would be kept out of the iOS keynote, especially since there are no such API's currently available if it were like MMS for push.

 

I would also like to know what this is about.

 

Video Push notifications? Sounds interesting.

 

See below:

 

could be something apple is keeping hidden till keynote, as a one more thing.

but if it is, dont see apple accepting a update now with it. its kind of letting the cat out early

 

I would be interested to see if this is something the new iPhone will support. If so, that's a big deal for me. I've been saying that ESPN needs to do something like this for years. In fact, in the very first keynote for the 1st iPhone. They demoed something like this, but it never came to be. Hopefully it's finally happening. Would be a welcome feature.