Agreed on lollipop--not sure of the familiarity outside the US but easily the most recognized of your list here in the US. I'd give licorice the nod for 2nd most likely.
Agreed on lollipop--not sure of the familiarity outside the US but easily the most recognized of your list here in the US. I'd give licorice the nod for 2nd most likely.
Well for the corporate tie in, I see Lemon Heads or Life Savers, just like they went with Kit Kat, and had them sponsor give aways in their candy bars.
Before K came out, I never would have thought Kit Kat, we all thought it was going to be Key Lime Pie. I think that's why it will a name brand, Google will get extra free advertising. It won't be a generic name like Lollipop.