I hear you and I'm with you. The answer to your question is unfortunately a monetary one: Apple's ecosystem.Can someone please point out what standout features iPhones have compared to Android phones at this point(please don't talk about the Note 7 exploding), and why I should not turn to the dark side(Android)?
If you own an Apple watch, use iCloud, bought movies for the Apple TV, maybe bought music, one is so stuck in this system (which of course was intentional) that one might think twice to change the systems, knowing all to well that changes will result in some friction and losses.
I do love a lot of things about Apple, many of them are reminiscences, but some are still valuable and working. There's a part that does not want to give up the hope that Apple is the better company. So far I trust them with my data. But yes, I've become increasingly annoyed and frustrated by a lot of things they do.
Apparently they have an "Apple university" where they study Steve's choices. I don't think they understood him: clarity, minimalism, focus and striving for excellence were not just words, he pushed the boundaries. Here they focus on a constant income stream, while that is legitimate and I'd be happy to oblige, the main focus of the company seems to have shifted towards that, i.e. buggy OS, iOS rendering older devices useless, pushing updates harder than Microsoft, and simply the lovelessness towards the extra detail which has made them so great. Just adding stickers doesn't do the trick.
If Apple decides to go for the masses and wants to please the masses - it will lose, because the masses want average, blinking lights and theatre thunder - excellence is wanted by the pros and those they lose. In the long run, Apple may end up a good mainstream company.
Right now it loses its excellence and it hurts me, because I love Apple.