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I've won my argument before I ever made it. Streaming is less than 3% of the market. It's practically as unimportant a discussion as Do Not Disturb mode in an iPhone considering more people probably use that convenience feature as they do Apple Music.

You aren't making any arguments. You're just criticizing the posters. You still haven't answered the question of what makes Apple Music worth $120 beyond the convenience features you mention. Entering a password isn't that hard.

BJ

There's many reasons, all that have been covered in this thread, but you ignore them, move goalposts, or go off in inane tangents, like this one.
 
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(I am on a pop music forum, where you'll find plenty of people declaring that Britney's albums In The Zone (2003) and Blackout (2007) are classics. You'll also see people claim that Lady Gaga is incredibly original, which is really funny to anyone over the age of 30 who remembers Madonna and Mylene Farmer. But that is a discussion about taste, not Apple Music.)

As an artist I feel quite upset when people write that music, to them, is worth $12 a year. With $9.99 tier Apple pays 0.0072$ per stream (that's the correct amount of zeroes) when trial is over, and 0.002$ during the trial. I self-release my music. Putting an album up for a year costs $49. I need approx. 7,000 streams to cover just the cost of putting the music on Apple Music, iTunes, etc. That's before you count the cost of recording, mastering, equipment, time put into making the record. With iTunes sales, I need to sell seven copies to cover the cost of putting the music online. Let's say an album has ten tracks and I have seven fans. In order to make the same amount of money from streaming as I do from sales, each of my seven fans would have to stream the entire album 100 times. I went to the trouble of checking how many tracks in my 35k library I played 100 times or more, and the answer is 0.7%. If the tier was $12 a year rather than $120, the payment for RECORD LABEL (not artist) would be 0.00072$ and my hypothetical seven fans (since I self-release, the label doesn't take their cut) would have to play the entire album 1000 times. There is no track in my library that I played 1000 times.

As for new music genres... last years brought us dubstep (which is basically eurodisco slowed down to 50% and with added farting noises), many exciting (to some) hybrids of rap and R&B, and that's indeed about it. But it doesn't mean there is no new music of quality being made. If you listen to the new Laura Marling album, there are no new genres being invented, but the experience is beautiful and rewarding. The new M.I.A. song, "Swords", mixes Indian and Bangladesh influences with a type of sampling made popular by Björk. Hozier has a great record out. And so on.

As for my library of 35k, it took me approx. 20 years to build. I used to go on short holidays to London, plunder second-hand record stores and return home with 100 or more CDs bought for 50p or 1 pound. Spotify makes my life much easier, although admittedly less exciting -- I remember hunting for Electronic's debut album on a record fair and when I was at 80th or so stall I decided I'm giving up after this one... and then I found the album. I still have it and treasure it. Streaming service takes this sort of excitement out of music. I don't remember the first song I streamed, when was it and what I was doing. Napster, Limewire, Kazaa, Spotify, Apple Music all contributed to changing music from something you treasure and cherish into a service like electricity. I agree with the Netflix comparison much more than record club comparison, except there is so much more music than TV series. I still haven't gotten around to watching the last series of "Game of Thrones" or last six episodes of "Vikings". I also haven't gotten to checking out the new Chemical Brothers album. Or Jamie xx. Or Tame Impala. But if not for streaming services, I wouldn't know there is a new Chemical Brothers album for me to check out when I have time to do so.

If you go by boltjames' post, you might as well give up as an artist, as you cannot make any good music, since it's all already been done....
 
Sorry to hear about all the Apple cloud problems yesterday and today.

Very nice that my owned and synced to my devices music library is not involved whatsoever.

:)

I didn't notice it at all, as I was mostly just listening to stuff that was set to be available offline.

Very nice that we have that ability, for the odd time there's outage. Almost like it was another reason that functionality was included......
 
...But those who embrace streaming sub services are not worried about something not being available in the future - they are confident it will be, and why wouldn't it be?! Music will persist. And so will sub services. If you are not worried that something will be available to you at any time in the future, it eliminates the need or concern about 'owning' it or needing a physical copy. So*really* the question comes down to this notion that you think the music won't be available in the future. Why do you think that?

Because I've lived in the past.

If you own assets, you control them. If you don't own them, other people will control your access to them. This applies to all assets, BTW: Music, cars, houses, airplanes, boats, low-interest loans, beach-front property. Even the TV remote control at home! ;)

You'll get access for sure, since the owner wants income (or equivalent payment) from you, but it will be on the owners' terms, never yours.

I'll admit it, renting is a great short-term or tactical solution for things you don't use very often. Like a u-haul truck, or a banquet room for a wedding, or a hotel room in a city you're visiting. To me, music doesn't fall into that category.

I guess if you're happy being controlled by someone else's financial priorities, being someone else's income stream, then no harm done.
 
Why shouldn't you include people who spend nothing on music?

If you don't, you are skewing the statistics. Most people spend nothing or very little on music. Even five albums a year is unusually high. Teenagers and young people spend far more because they have plenty of free time in which to listen to music. Then people's lives get in the way, so they stop listening to music and buying it.

Enjoy your music and be happy with it. Just admit that you're not representative of the people.

Um, because we're talking about a service for people who are interested in music.

When figuring out where to price it t, what value is there in factoring in rent of millions of people like my 78 year old Mum who hasn't bought a record since the 70s?

Even if there are a lot of people who buy little or no music, that certainly isn't a good reason for the price of Apple Music to be based on the amount those people spend.

Streaming as a model is already open to debate on the grounds that artists get so little - so the argument that streaming should cost $12-24 a year doesn't seem to hold much water.
 
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Agreed. I think it may be as simple as this really:

Under 30: Music isn't a priority the way it was for their parents because they have been raised with so many more entertainment options. Internet, video, gaming, Instagram access to girls, no one is lonely and bored and disconnected in a bedroom in suburbia anymore, no one needs a great album to escape to another world anymore.

Over 30: We have enough music. We've been exposed to so much and own so much we simply don't need any more. We have so many songs from our narrow scope of likeable genre's it takes a lot for us to accept a new band or even a new song each year. We have the luxury of being picky.

Speaking for myself, I have too much music. I can't listen to it all. I've taken my 25,000 songs and curated 250 playlists for each mood or environment, about 100 songs on each. That's 2,500 songs representing the very best of the best of my musical tastes. That's 12,500 minutes of music. I commute by car 120 minutes a day or 600 minutes a week. After sports radio, news radio, phone calls, I probably listen to 500 minutes of music per week. My curated playlists can last me 25 weeks or half a year. So I can go an entire year listening to 'Sargent Pepper' or 'The Joshua Tree' or 'What's Goin' On' or 'Out Of The Blue' or 'Nevermind' only twice each and have enough musical diversity and satisfaction to not feel like I'm missing out on anything. Like I said, I almost have too much music, this subset of songs is only 10% of what I actually own.

BJ

If you're speaking for yourself, that's all fine.

So can you please stop saying "we" when you mean "I".
 
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Stop misquoting me.

I've said repeatedly that anyone in their 20's or teens that has no parent with an extensive iTunes Library would find a streaming service like Apple Music a great thing. However, it has it's drawbacks. Perpetually paying $120 a year, finding a fragmented set of services down the road requiring more subscriptions, exclusive releases on Tidal, exclusive bands on Spotify, etc. And just like we saw in the Napster days, after the first few months of euphoria and offlining 1000s of tracks the inevitable moment arrives when you run out of things to pull down and you're back to where we all are today- waiting patiently for a great new song which can be pulled down for $1 a-la-carte.

Anyone in their 40's and 50's already has the back catalog of good stuff so $120 a year is too high a price to pay for the miracle prayer of a single album or song that you actually must-have being available.

BJ

But what do you even mean "the back catalogue of good stuff"?

This is the crux of your whole flawed argument - that "the good stuff" stopped 15-20 years ago.

Whilst you might think so (which in itself is ironic given that you are supposedly really cool and still love your music), to state something like that as some sort of definitive fact is utter nonsense.
 
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Take away offline mode, make it streaming-only. For the stuff you must have, you pay $1 per song just like you do today.

$120 per year = Apple Music Premium, unlimited offlines.

$12 per year = Apple Music Basic, no offlines.

The Apple Music detractors are universal in our thought that there is value in the service if it is priced more reasonably to suit the needs of those who don't need 30 million songs from the past because we already have what we need. We've done that curation patiently and personally since 1978. Understand that for us, the only things of value in Apple Music presently are a) convenience features, b) nice assortment of playlists in New, c) decent recommendations in For You. That's iTunes Radio on steroids. That's not worth $12 a month. That's worth $12 a year.

BJ

But its completely unrealistic to expect AM to be priced according to the little that you feel you personally would get out of it.

Why can't you understand that?

Its like saying that you only go to the cinema once a year, therefore an unlimited card for the cinema should cost $20.

Utterly unrealistic.
 
That's because Apple Music is a contradiction in itself for those with hardcore iTunes Libraries. It's biggest offering (huge deep catalog) is unnecessary for us so the whole service is throwing money down the drain.

I played with Apple Music in depth for a few hours last night and there is value in "New" with all those curated playlists, I really liked what I found in there. Same for "For You" which I think, over time, will improve for my personal needs. They are better than the stock standard iTunes Radio stations. But they are not $120 better.

Offer me an Apple Music variant that doesn't have me pay for what I don't need and I'm all in. I don't need offline tracks and I don't want to pay for it. Let me pay to listen to the huge back catalog as served in "New" and "For You" without offlining it for less money. That's a fair request. That's iTunes Radio on steroids.

BJ

But it sounds like you are happy to just listen to the tracks in the playlists.

But what about if you hear stuff you like, and want to go off and listen to whole albums by artists you hear?

That is the huge benefit of streaming that you don't seem to have grasped.

With AM, if I hear a song in a playlist, I can download the album its from into my library and listen to it whenever I want.

Are you able to do that with iTunes Radio? (being able to buy it doesn't count, because that's no longer iTunes Radio, that's you buying it.)
 
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Those Club's are a terrific analogy. The excitement over a smorgasbord of music you always wanted. The orgy of downloads and the construction of the library. Then, when that awesome week is over, POOF, you're stuck paying perpetually for mediocre new releases that are few and far between. The Columbia Record Club and Apple Music show what the marketing folks at record companies and record stores have been attempting for years- use the proven back catalog to justify fixed spending on the lousy new releases.

No - they're not a terrific analogy at all, for all the reasons already given.

With those you get fished in with big discounts, and then have to buy more albums that you might not want.

With AM, the price is the same all the time, and you have access to virtually all music. And various means to help you discover plenty of music you might be interested in.

Not a barren musical wasteland, but just too few quality nuggets competing for my eartime. As stated earlier today, my decent 25,000 song library and my limited 500 minutes per week of listening means I play the whole thing and not hear the same song for 5 years. I have a great Alternative collection. A band needs to severely kick some ass if it's going to pull me away from Interpol, Death Cab, Spoon, and a dozen more. A band like that comes around once every 3 years for me these days. It's the price one pays for having great taste in music- you build a big library and it's hard for something new to make it in.

I, and I'm sure many others, really aren't interested in what's good enough for your wartime.

I'm not really interested in how long I can go without listening to the same song twice. I'm interested in hearing new stuff I haven't heard before.

You are wasting money with Apple Music. You should stop. You don't need it. You know you are right.

BJ

You are telling me I am wasting money? Seriously, your arrogance here is spectacular.

If I can listen to 30+ albums a year that would normally cost around $300, how exactly am I wasting my money with AM if it costs $120?
 
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But it sounds like you are happy to just listen to the tracks in the playlists.

But what about if you hear stuff you like, and want to go off and listen to whole albums by artists you hear?

That is the huge benefit of streaming that you don't seem to have grasped.

With AM, if I hear a song in a playlist, I can download the album its from into my library and listen to it whenever I want.

Are you able to do that with iTunes Radio? (being able to buy it doesn't count, because that's no longer iTunes Radio, that's you buying it.)

Plus, with streaming, if you listen to the whole album, then dislike most of it, you can just drop the rest from the library, no wasting $10-$12 on the album....
 
Here. We. Go. Again.

When I was a lad and blasting Squeeze on my Technics SL-Q2 direct drive turntable and Pioneer SX-780 receiver my father would come into my room and exclaim "What is this garbage! Give me The Platters! Doo-wop needs to come back!" and I would laugh my ass off.

Today, as a father, I merely say "Can't Feel My Face 2015 sounds like Maroon 5 2010 who sound like Justin Timberlake 2005 who sounds like Janet Jackson 1995 who sounds like Michael Jackson 1985 who sounds like Earth Wind & Fire 1975 who sounds like Stevie Wonder 1965". I criticize the redundancy, not the genre. I'm not waving a cane. I'm bemoaning the lack of creativity.

BJ

Uh-huh.

That would be a much better point if this was a science lab, and once you had one song that sounded within a set of parameters, you had no interest in hearing any other song remotely close to those parameters.

That's not really how music works for most people. I haven't, for example, decided that I don't need The Killers in my library because some of their stuff can sound a bit like other stuff from the 80s.

The very idea just seems bonkers.
 
I started ripping CD's in 1996 and converted entirely to the iTunes Music Store for my needs in 2003 when it was introduced. Much of my 25,000 songs were discovered in the 70s and 80s on FM radio and vinyl, downloading them became as simple as me saying "Oh, yeah, I liked The Monkees as a kid so I might as well pull down all the good songs they made".

I'm a hardcore music junkie who believes all the good music has already been created and has little hope for the art into the future. The last 10 years have proven me correct. I look for great artists. They simply aren't there.

BJ

So you amassed 25,000 songs over a 40 year period then? Roughly.

Which is the equivalent of about 50 albums a year.

Given that many people would easily have a library of at least double that, how exactly did you arrive at the conclusion that I would be in the most extreme 1% of hardcore music nuts with my 10,000 song library and 15-30 albums a year?

The simple fact is this: just because you don't hear much new stuff that you want to listen to does not mean that there isn't an abundance of new music that plenty of other people do want to listen to.

The idea that "all the good music has already been created" is just utter, utter nonsense.

Or actually, is it all the good music, apart from your Tame Impala album which snuck through the net?

It's funny that you dismiss the line about you just being like millions before bemoaning that "music just isn't as good as it used to be" as a cliche, but here you are saying exactly that!

Or are we to believe that anyone before you saying that was just uncool Dad of any other year....

...but when you say it, it carries some sort of definitive authority?
 
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I'm really beginning to like Apple Music. Except for some songs greyed out, I have no bugs whatsoever. Also love the playlists by Apple/Curators and Beats 1 also (though there is too much rap/talking at some times but ok).

Big fan, definitely a keeper :)
 
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I started ripping CD's in 1996 and converted entirely to the iTunes Music Store for my needs in 2003 when it was introduced. Much of my 25,000 songs were discovered in the 70s and 80s on FM radio and vinyl, downloading them became as simple as me saying "Oh, yeah, I liked The Monkees as a kid so I might as well pull down all the good songs they made".

I'm a hardcore music junkie who believes all the good music has already been created and has little hope for the art into the future. The last 10 years have proven me correct. I look for great artists. They simply aren't there.

BJ

Also, just another point, ripping CD's is illegal in the U.K., so that's another flaw in your argument for universal hate of streaming...
 
With your model, the artists will get hardly any money. Therefore, you're screwing them right over, meaning the music industry will end up collapsing... Nice plan mate.

What the artists get paid is an issue between them and their record companies who apparently don't value them very much.

The music industry has already collapsed; Apple Music is a last gasp to try to make a bad business model better by making it worse.

BJ
 
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It seems that the Golden Age of Music is over.

Sad really, but at least we can cherish the glories of yesteryear.

Yes. Same for TV, same for Movies, same for Books, we're in the post-peak dark ages of old media who struggle to survive against the onslaught of mobile devices and apps. Used to be that we needed these entertainment mechanisms to connect with our friends; today a naked selfie does the same thing and does it more effectively.

BJ
 
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I used 30 seconds, as your other half, BJ, kept banging on about 30 seconds. Also, some songs are limited to 30 seconds. 90 seconds is not universal....

I didn't say a word about 30 seconds. iTunes previews are 90 seconds, plenty of time to decide whether or not a purchase is necessary.

BJ
 
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I'm not misquoting you. You're even proving it in your own post. You're dictatorially stating that anyone over 20 is being ripped off by Apple Music.

Again, you're pushing your situation on the rest of the world. I'm mid 30's, my collection is not massive, but I know for a fact it's bigger than anyone else my age. I know people in their 40's/50's, who have less than me.

Your pushing your opinion as common fact, when actually, you and the idea you're pushing about "Anyone in their 40's and 50's already has the back catalog of good stuff" is actually a small percentage.

Here, I'll say it in a way that perhaps you can understand:

Anyone in their 40s and 50s who was interested in music as an enthusiast already has thousands of songs and doesn't need any more.

Savvy?

BJ
 
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