What Does Apple Do With Their Extra Inventory?

Discussion in 'MacBook Pro' started by tech19181, Jun 6, 2012.

  1. tech19181 macrumors newbie


    Apr 8, 2011
    Tucson, AZ
    The day they start selling the new MacBook Pro what happens to the old stock? Is it all sent back to Apple that day, or is it held on to for a few weeks.

    Thanks. :apple:
  2. maflynn Moderator


    Staff Member

    May 3, 2009
    They have a clearance section where those go. Typically apple will discount the old model by 12 to 15%

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  3. 7DSniper macrumors regular

    Apr 15, 2012
    South Florida
    That's the thing about Apple is they don't have much inventory on hand. In Steve Jobs biography if I remember correctly it said their inventory was no longer than 2 weeks. That's how they can ship their products with the latest software. The process was refined by Tim Cook, Apples inventory was at a couple of months but Cook was able to get it down to 2 weeks or less.
  4. Ccrew macrumors 68020

    Feb 28, 2011
    Recent articles had Apples inventory turn at 5 days. Frequently items that were new end up sold through the refurb store. Two friends that bought iPad 2's after the 3 was released got new, not refurb units based on serial #'s.
  5. DrKockter macrumors member

    Jun 4, 2012
  6. Jookbox macrumors 6502

    Jan 19, 2002

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