What happened to the Champagne color on the iPhone?

Discussion in 'iPhone' started by dilap, Sep 29, 2014.

  1. dilap macrumors 6502a

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    #1
    When the 5S was announced they called the gold color 'Champagne'. When you try to buy the iPhone 6, there is gold, silver and space grey. Where is champagne? Also the 5S specs list the color as champagne. What happened? Where did it go? :eek:
     
  2. Bkosher84 macrumors member

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    Sep 16, 2014
    #2
    They changed the name to reflect the true color?
     
  3. Truthfulie macrumors regular

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    #3
    Gold is new Champagne
     
  4. dilap thread starter macrumors 6502a

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    #4
    The sequel to Orange is the new black.n:D

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    When? People always look at me weirdly when I say champagne iPhone
     
  5. Tyler23 macrumors 603

    Tyler23

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    #5
    Where did Apple ever officially, in print, call the Gold 5s "Champagne?" I believe it may have been said at the 5s Keynote, but Apple.com has always shown "Gold."

    The press release for the 5s called it gold, as does the compare iPhone models page.
     
  6. dilap thread starter macrumors 6502a

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    #6
    Champagne was on the website, I remember almost buying it and selecting Champagne
     
  7. Mercenary macrumors 6502a

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    #7
    Always been gold. They wanted to use the term champagne but legally they can't. It's a protected name which means to call something champagne it must be made in the champagne Region in France.
     
  8. dilap, Sep 29, 2014
    Last edited: Sep 29, 2014

    dilap thread starter macrumors 6502a

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    #8
    Oh really? I was wrong. My memory wasn't the best
     
  9. Anitramane macrumors 6502

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    Dec 23, 2013
    #9
    That only applies in the european union right? So apple could call it champagne in the rest of the world.
     
  10. HenryDJP macrumors 603

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    #10
    I don't mean to sound "mean" but yes you were wrong. They've never called it champagne. It's always been called gold.

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    I'm pretty sure that only applies to sparkling wine. Not the color.
     
  11. Italianblend macrumors 68000

    Italianblend

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    #11
  12. Eggtastic macrumors 6502a

    Eggtastic

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    #12
    champagne is a terrible color. i don't see why car companies still produce champagne colored cars still (maybe the grandma's of the world rally big time for this color behind closed doors).

    anyway, i know it doesn't matter to me because i went with space gray, but as for the "gold" color, it would have been nice to see a legit gold color and not champagne. again, to each their own.
     
  13. kmj2318 macrumors 68000

    kmj2318

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    #13
    I believe Champagne was just used as rumor, mainly to soften the blow of a GOLD iPhone. "It's not gold, it's more champagne." Sure enough, Apple always just called it Gold.
     
  14. TJ82 macrumors 6502a

    TJ82

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    #14
    Gold name was daft.

    It attracts childish negativity to a phone that is probably the nicest and most classiest looking of them all. Yet now people call it tacky - purely because of the 'gold' name.
     
  15. dilap thread starter macrumors 6502a

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    #15
    Ok then. No need to snap back like that, I admitted I was wrong. On the contrary I agree about the trademark, you can't trademark a color for General use
     
  16. stasha macrumors 6502

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    #16
    the term champagne was ussually used to describe the mild colour of this gold because people could think this was a yellow gold,but its a champagne gold. now that all people know that its not yellow gold everyone no need to say its champagne. everyone know apple's gold colour is champagne like colour.
     
  17. Iffy22 macrumors member

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    #17
    Trademarks like champagne are global
     
  18. HenryDJP macrumors 603

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    #18
    Who said Apple was trademarking a color? Also you must've missed the part when I said, "I don't mean to sound "mean". I wasn't snapping at you. I was clarifying my post so you wouldn't take it that way. You still did.
     
  19. GoSh4rks macrumors 6502

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    #19
    No they aren't. Do you think some tiny island country cares about France?
     
  20. darngooddesign macrumors G3

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    #20
    What name should they use for a gold colored phone? Metallic yellow doesn't really roll off the tongue.
     
  21. dilap thread starter macrumors 6502a

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    #21
    I was saying that it was mentioned that you can't put champagne on a product unless your product was from a region in France. That would be trademarking the name/color. What did you even need to write
    Did you even have to respond?
     
  22. mtneer macrumors 68020

    mtneer

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    #22
    Maybe. But does Apple care about sales in some tiny island country? If the term champagne is trademarked even in a few Western industrialized world, that should be good enough to deter Apple.
     
  23. TJ82 macrumors 6502a

    TJ82

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    #23
    Really, that's where you're at creatively?

    Gold or 'metallic yellow'. :eek:
     
  24. dmccloud macrumors 6502a

    dmccloud

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    #24
    Actually, "champagne" is a global trademark, and using it for an electronic device would be a violation of its global trademark. It's no different from "Coca Cola", "Pepsi" or "McDonalds" in that regard.

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    You can trademark a word used to describe a specific type of sparkling wine made in a specific region of France though. You seem to think that the color came before the beverage, when the color was actually named AFTER the beverage.
     
  25. 617aircav Suspended

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    Jul 2, 2012
    #25

    I remember buying 2 5s and selecting gold. Never saw champagne.
     

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