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Always been the same, $749.00.
Not exactly. As far as I recall, off-contract pricing on AT&T for 32GB iPhone 3GS to iPhone 4 was $699. They were still locked to AT&T though and AT&T had no unlock policy in place with regards to iPhones.
 
Kind of off topic, but can you normally preorder on Apple's website for carrier specific phones like Sprint too?
 
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