What if Jony Ives was CEO?

Discussion in 'Apple, Inc and Tech Industry' started by TeeRom, Sep 8, 2012.

  1. TeeRom macrumors member

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    #1
    I was just thinking, this would be really interesting. He was really close to Steve and they both were more focused on making the best product out there. How do you think Apple would be run if he was the CEO?
     
  2. Orange Furball macrumors 65816

    Orange Furball

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    #2
    Design would go down the toilet. He can't be CEO and designer. That's way to much
     
  3. malman89 macrumors 68000

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    #3
    And absolutely nothing to date or in the recent future would be different - these releases were already well into their pipeline. The launches of said products would potentially go less smoothly due to Ive's complete lack of logistics and business ops background.

    Going forward, he would have to choose - design or run a company. Not both. And if he tried doing both, it wouldn't end well - both for the designs or the business side of Apple.
     
  4. roadbloc macrumors G3

    roadbloc

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    #5
    Whereas Jony excels at design (in most cases), I doubt he has the ability to run a business. That he why he is a product designer and not a business man.
     
  5. thewitt macrumors 68020

    thewitt

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    #6
    The company would go out of business in 5 years.
     
  6. juanm macrumors 65816

    juanm

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    #7
    It's pretty much like suggesting Tim Cook as a designer.
     
  7. charlieegan3 macrumors 68020

    charlieegan3

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    #8
    Apple keynotes would be more... beautiful, incredibly thin, magical...
     
  8. Shrink macrumors G3

    Shrink

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  9. G51989 macrumors 68030

    G51989

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    #10
    Wouldn't be good.

    However, Tim Cook needs to go.
     
  10. kdarling macrumors demi-god

    kdarling

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    #11
    Tim Cook is a good CEO. Ives is a good designer. Not even close to the same skill sets.

    I don't think you really meant "CEO", though. I think you meant "ultimate product design decision maker". If so, then I agree.

    Apple's strength (and sometimes weakness) was that a non-techie user like Steve Jobs had final say on a product. Not committees. Not engineers. Not public surveys. However, he was smart enough to surround himself with people who argue with him, and if enough did, he would change his mind.
     
  11. Shrink macrumors G3

    Shrink

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    #12
    Why?:confused:
     
  12. G51989 macrumors 68030

    G51989

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    #13
    Easy, the guy is a bean counter. He'll put profit before anything else. Steve Jobs didn't do that per say ( he did, but steve was't a bean counter ), he was more into customer satisfaction.

    Tim Cook likes to count beans, look how he hired John Browett.

    John Browett has ruined every single company he's touched.

    Tim Cook is so out of touch, and in love with margins that he sees that John Browett lowered labor costs at retail stores, and thinks " hey! More money! "

    He doesn't realized that John Browett ruins the customer experience. Customer service is what sets Apple apart, when its gone and run by bean counters, I can see bad things for Apple.
     
  13. teejer macrumors newbie

    teejer

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    #14
    I disagree. Tim is an operations guy. He makes sure that beans are there to count, but does not necessarily count them.

    Whether you like Tim and/or John Browett, Apple is doing something right. Followers and fans are legion, and profits and growth right there with them.
     
  14. zioxide macrumors 603

    zioxide

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    #15
    You guys act as if one person will change everything in a multi-billion dollar corporation with thousands of employees. Nothing would change.
     
  15. Koodauw macrumors 68040

    Koodauw

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    #16
    Doing "something right" is generic statement. That something could be following the plan Steve left them. It doesn't mean that once that plan runs out, that Apple will continue to head in the right direction, or that Tim can lead them.

    When Apple was struggling in the mid 90s, they still had the backing of their fans, and Im sure they were doing "something right", but the plan was wrong.
     
  16. Shrink macrumors G3

    Shrink

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    #17
    So Cook is a bean counter per se, but Jobs was a bean counter, not per se

    So Cook is a BAD bean counter, and Jobs was a GOOD bean counter.:rolleyes:

    Apple is in business to make money (beans). I suggest we wait until service goes to crap and then piss, moan, and blame Cook (or whoever), rather than aticipating something that has not yet happened, and piss, moan and blame Cook in advance.:D
     
  17. ucantgetridofme macrumors 6502

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    #18
    Tim Cook is doing everything Jobs wanted him to do. If you have a problem with Tim Cook then you have a problem with Steve Jobs.
     
  18. Peace macrumors Core

    Peace

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  19. NewtonsApple macrumors member

    NewtonsApple

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    Sep 9, 2009
    #20
    It would be nice if Jony took over the Keynote Addresses. He is much more engaging. Tim puts me to sleep! Keep him away from Yerba. Just talking about Tim Cook makes me sleepy.:(
     

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