Hey y'all, first time long time. I'm writing an article about shared spaces on the web, covering icons and symbols that are often seen but rarely discussed. I want to talk about the dreaded MacKeeper ads and how weird and creepy they are. I'm covering MacKeeper's choice to advertise with the pop-under technique in vulnerable areas of the web. Many online users are afraid of MacKeeper because they often see the advertisements when browsing questionable sites, which, it seems, creates a sense of fear within the user. This in and of itself might be the reason why people relate MacKeeper to a virus; malware posing as an anti-virus program. Since other pop-under advertisements that are often seen along side the MacKeeper ads are more obviously spam, the MacKeeper ads are cognitively associated with a negative user experience. Does anyone have any experience with MacKeeper, whether it be actually downloading it or it "downloading itself" (which some people have said on some forums)? What exactly is MacKeeper: actual spam/malware or just a poorly designed program? Why do you think MacKeeper has such a bad reputation online, and why does it seems to keep pushing itself when it's obviously negatively viewed (their marketing seems broke, shouldn't they fix it)? I am also interested in the design aesthetic of their robot logo. What connotations come to mind when viewing their logo? For me, the sight of a buff bot just perpetuates their stigma as spam. What does this robot remind you of? I'm just trying to get some feedback from Mac users. Hope to hear yr responses.