I was there but I think it would be best if you turn your fans up a bit, at least until the next update/leopard gets here.
I sure hope Apple gets a clue that the iMac isn't very loud, even with the fans turned up a little past half way.
Last night I did a UT2k4 match in XP, 5 hours worth of playing, I got back in to OSX, the fans were all about 2000rpm (+/- 100)
If there was a program that was able to control the iMacs fans in XP, I'd crank all those babies up full blast when playing games, I don't care I use a headset when gaming anyway.
That is ridiculous considering the HDD fan can go 5500, CPU can go like 3500 or something, and optical can go 4200 or something I forget, a little loudness is NOT going to bother me to prolong the life of the system.
I think the idle fan speeds should be around 1800rpm for optical, 2000 for CPU, and 2300 for HDD, and ramp up from there way more aggressively than they do now.