What really happened to the iWatch? (The name)

Discussion in 'Apple Watch' started by techguy9, Mar 23, 2015.

  1. techguy9 macrumors 6502


    Aug 16, 2014
    Atlanta, GA
    Remember those days where we called it the iWatch? Well, back like in early-mid 2014, Apple was supposedly filing trademarks for the iWatch. But now, they are calling it the Apple Watch. What happened?
    Oh, there was an interview where Tim was calling it the "iWatch". Wonder if that has anything to do with that.
  2. Glene macrumors 6502

    Sep 13, 2014
    Ft Lauderdale
    Somebody else grabbed the name before Apple could… And Apple wont buy it from them
  3. Presonance macrumors regular


    Aug 31, 2010
    I think it's because the "i" is kind of played out. "iWatch" sounds cheap and Apple Watch sounds more luxurious.

    And I'd guess that Apple still had to file for the iWatch trademark to protect it from others. You just know that if they had left it alone we'd be seeing a Samsung iWatch on the market right about now (shudder).
  4. dejo Moderator


    Staff Member

    Sep 2, 2004
    The Centennial State
    and a little creepy. :)
  5. g.t. rags macrumors 6502

    Nov 25, 2010
    Long Island
    glad someone had the balls to say it.... lol
  6. JayLenochiniMac macrumors G5

    Nov 7, 2007
    New Sanfrakota
    They want it to be taken seriously. Can you imagine $10-17K "iDevices"? Same thing.

    Notice how trolls trying to get a rise out of us and don't take the Apple Watch seriously call it iWatch?
  7. Mabus51 macrumors 65816

    Aug 16, 2007
    Like the Apple TV, Apple Watch is not an iDevice. Won't be updated as often as iDevices, and can't do much independent of an iDevice.
  8. Dolorian macrumors 65816


    Apr 25, 2007
    They are aiming to position the watch as a fashion and luxury item and "iWatch" is just too "techy" a name for that. Also how silly would the different names sound?

    iWatch Sport
    iWatch Edition

  9. PAdams2359 macrumors newbie

    Mar 23, 2015

    I think they should have called it the "Dick Tracey". Is my age showing?
  10. Rogifan macrumors Core


    Nov 14, 2011
    There is nothing classy about iWatch. If anything it sounds creepy. And you're right, most people using that name do so on purpose as a way to denigrate the product.
  11. Tycho24 Suspended


    Aug 29, 2014
    I'd be surprised if from here forward they EVER add another "i" to the front of a product name...
  12. Rogifan macrumors Core


    Nov 14, 2011
    I don't think they will. The "i" moniker is played out.
  13. whtrbt7 macrumors 65816

    Jun 8, 2011
    iWatch was first trademarked by a chinese company making smartwatch/cellular phone watches. This is dating back to about 2005 or so. Swatch of switzerland is still kinda upset with the iWatch thing which is close to the iSwatch name they trademarked. iWatch wouldn't be a good name anyways. I hope Apple goes and registers Apple Phone and Apple Pad so we can stop with all the i-stuff.
  14. Michael CM1 macrumors 603

    Feb 4, 2008
    With Apple Watch and Apple Pay unveiled on the same day, I think Apple might be moving toward that naming scheme. It's a lot easier to trademark something with your company's name in it and it won't get confused with the bunches of products outside of Apple using the I-naming scheme.

    However, this may be limited. "The new Apple Mac" is a little redundant for the big desktop computer.
  15. TallManNY macrumors 601


    Nov 5, 2007
    i watch is creepy, as stated above. And iPod, iPhone and iPad were all iPxxx. Also the Edition version is too luxury to use the i name, which frankly has been associated with first the consumer level Mac, and then fairly affordable versions of what are basically pretty common items. The Mac Pro is elite in a way the iMac is not.

    I also think the i-Thing got played out. Others were copying it too much. This is just Apple. I think this becomes the naming convention going forward. Apple TV is probably going to be bigger than the watch once Apple starts actually trying in that space. And I say that thinking the watch is going to be really huge.
  16. dannyyankou macrumors 604


    Mar 2, 2012
    Scarsdale, NY
    Especially with that remote camera app.
  17. ksuyen macrumors 6502a


    Jun 26, 2012
    It would be better that instead of Apple [device] e.g.: Apple TV, Apple Watch, Apple Pay, Apple Car, etc., Apple trademark and use :apple: [device] e.g.: :apple: TV, :apple: Watch, :apple: Pay, :apple: Car, etc.

    And people should stop typing 'apple' instead of ':apple:'.
  18. Southernboyj macrumors 68000


    Mar 8, 2012
    Mobile, AL
    And all the people around the world using Windows and Android? Apple logo won't show up.
  19. jamesapp macrumors 6502a

    Mar 7, 2008
    Can I ask how you get the black apple? I'm using an iPhone 6 is it one on the emojicons? I don't see it on my keyboard?
  20. ksuyen macrumors 6502a


    Jun 26, 2012
    It's one of the MacRumors smilies. Try type : a p p l e : with no spaces in between.
  21. KPOM macrumors G5

    Oct 23, 2010
    Would they dare rebrand the iPhone as the Apple Phone?
  22. Yr Blues macrumors 68020

    Jan 14, 2008
    I hope so.

    And drop the Air suffix from iPad and MacBook.

    And then bring back the Apple Macintosh.

    Apple Phone MacBook Macintosh Pod Watch
  23. kmj2318 macrumors 68000


    Aug 22, 2007
    Naples, FL
    I think Apple Watch is much classier than iWatch. The i sounds more like a gadget, and it's been used by many other brands. No brand can copy Apple by calling their product ":apple:Something," it's completely protected. It also consolidates the logos. Meaning you only need one to have both the logo and the product. Like :apple:Pay. If they called it iPay, they would also need to have the Apple logo. If one day, they make an Apple Phone, they can just put :apple:Phone on the back. Not an Apple logo at top, and iPhone at the bottom. This is not a big deal, but I think it helped save space on the watch, because there's no place for a big centered Apple logo to go, and to make the Apple Pay button super simple.

    Or, I am just making a plausible narrative for something that is much more benign. Like a legal issue. Who knows.
  24. dilap macrumors 6502a

    Apr 18, 2014
    London, UK

    Read the article, instead of sending the email to yourself, use this:  . Basically go into shortcuts and copy the  into the phrases. My shortcut is appel.
  25. Patriot24 macrumors 68030


    Dec 29, 2010
    One of the reasons behind the "i" was to signify that the device was built for the Internet age. Now, it is a standard that everyone expects and the marketing usefulness has been played out.

    All of this business where other companies slap an "i" in front of their products to ride Apple's coat tails is over. And, they have the added benefit of having their company name in the product name. Strong brand presence and recognizability. They are using their name as fashion companies do.

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