What's so special about the storage on the iPad?

Discussion in 'iPad' started by onebitrocket, Feb 6, 2010.

  1. onebitrocket macrumors member

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    Jan 9, 2009
    #1
    I've been thinking about this for a few days?

    The storage in the is pad is either a 16, 32 or 64 gb flash drive.

    So flash drive, essentially isn't that just the same as a USB stick?

    If that's the case, when you can purchase a 64 gb USB flash drive from some vendor such as amazon, why are apple charging such a premium for storage that is readily available at very reasonable cost per gb as a USB stick. What makes the flash drive built-in to the iPad so special?

    Are apple trying pass off the flash drive as a solid state drive similar to what you have in the macbook air?

    Is there a difference between the iPad's storage device and any of the other apple products such as the ipod, iphone etc?
     
  2. marksman macrumors 603

    marksman

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    #2
    It is the same as the ipod touch and iphone.

    They charge so much because they can. People put a premium on having more memory on a device like this, so they will pay more for it.

    The fact that part costs x is not relevant when lots of people will play x+30 to have it in a specific device.

    This is why Apple is a successful company. People might grouse about the idea of overpaying for memory in such devices, but they are not really over paying , because that memory has a unique and special value in that particular device that makes it worth much more than the cost of the part itself.
     
  3. Hellhammer Moderator

    Hellhammer

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    #3
    Large flash drives are expensive and Apple of course, wants even bigger profit of it.
     
  4. bossxii macrumors 68000

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    #4
    The fact it's soldered into the device. If you want higher capacity, you pay the price they set. Not much to figure out here.
     
  5. Julien macrumors G3

    Julien

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    #5
    Apple is putting the 16GB $500 in an almost loss leader position as bait (and to preemptively under cut future competition) and making real money off the 32GB/64GB models.
     
  6. ss957916 macrumors 6502a

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    #6
    Are they not actually the same thing...?
     
  7. marksman macrumors 603

    marksman

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    #7
    Yeah this is one thing people need to realize. Apple likely will lose money on every $499 unit they sell for a while. So they have to make that up in other ways. Given just the cost of parts it is highly unlikely with marketing, administrative costs, assembly and development makes the $499 device anything but a money loser for apple.

    However they felt that entry point was critical for their strategy and making the device as available as possible. A lot of people will go in wanting to buy the $499 model and then will upgrade because they figure the extra memory will be worth while to them.
     
  8. colmaclean macrumors 68000

    colmaclean

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    #8
    If you're going for a higher memory model, Apple are saying to you: why pay $100 for an extra 16Gb when you can pay $200 and get 48Gb extra?

    They're messing with your mind! :)
     
  9. smetvid macrumors 6502

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    Nov 1, 2009
    #9
    So what exactly does the size difference equal in terms of content? I mean I know the difference between 16 GB and 32 GB but what exactly does that mean in terms of content? How much would 16 GB hold and would anything higher actually be a waste of money because most people would never use it? This is something I would like to know. Just saying 16 GB or 32 GB doesn't really tell people how much of a certain thing that will hold.

    It is also my understanding that I can swap stuff to and from the Ipad from Itunes so if I don't really need 16 GB of content at any given time it shouldn't be a huge problem, correct?
     
  10. colmaclean macrumors 68000

    colmaclean

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    #10
    Correct.
     
  11. aforty macrumors 65816

    aforty

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    #11
    Well, actually...
     
  12. spinnerlys Guest

    spinnerlys

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    #12
    Look here for content specifics, but it is not on the iPad technical specs page though:
    http://www.apple.com/ipodtouch/specs.html

    From there you can extrapolate.


    Also most USB Flash storage devices and even memory cards use low speed (low read and write speeds) memory, thus the cheaper price. But if you want faster flash memory, you have to pay more, have a look at the different classes of SDHC cards.

    The iPad will most obviously use better and more expensive flash memory.

    Have a look at the following USB stick, it costs 50USD for 16GB and has abysmal write speeds (3-7MB/s), to low for a decent performing iPad.
    http://www.amazon.com/Corsair-Flash-Voyager-Drive-CMFUSB2-0-16GB/dp/B000LXTUT8
     
  13. goobot macrumors 603

    goobot

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  14. drjsway macrumors 6502a

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    #14
    Not to get off topic but that article is BS. First, $270 just in parts is actually very high for a $499 product. Second, there's a lot we don't know about the hardware to make an accurate assessment of the parts.
     
  15. admanimal macrumors 68040

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    #15
    Apple rarely if ever uses that approach. They will make money no matter what model you buy.
     
  16. drjsway macrumors 6502a

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    #16
    I like how people just blurt out statements without any research as if they were facts. Do you have any idea how much fast flash memory costs?
     
  17. goobot macrumors 603

    goobot

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    #17
    yes 16 gigs is 10 $
     
  18. admanimal macrumors 68040

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    #18
    His point, which you obviously missed, is that you don't know the exact brand and model of flash they are using, therefore you can't say how much it costs. This is not to say that your numbers are that far off in all likelihood.
     
  19. goobot macrumors 603

    goobot

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    #19
    assuming its the same as the iphone i do.
     
  20. spinnerlys Guest

    spinnerlys

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    #20
    It is obviously very good flash memory I suppose, which is able to run an OS and such, or isn't it?

    Come on, do you really want write/read speeds to be about 5MB/s?

    That would result in 50 minutes to fill 16GB with music and video.
    In our slow and relaxed times it might be the best thing though.
     
  21. Diet Pepsi macrumors member

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    #21
    Will an iPad, even connect to an external flashdrive?
     
  22. drjsway macrumors 6502a

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    #22
    1. It's not the same as the iPhone.
    2. 32GB iPhone flash memory is not $20.
     
  23. mtnDewFTW macrumors 6502a

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    #23
    Well, yes. And no at the same time.
    I'm not sure if Apple are paying that premium price for every single HDD they purchase.
    And there is a difference between their HDD and the one you get on Amazon.
    One being, Apple's HDD actually comes in a device, which is what you're really paying for.
    And more memory on that device, means there are more things you can do with it.
    They're really charging you for the space only, it's what comes with the space, and all the things you can do.

    And for once simple reason, THEY CAN.
    Who's gonna stop them? Or who will boycott iPads or iPhones?
    As long as Apple are making good money off this stuff, they'll keep doing it.
     
  24. dissdnt macrumors 65816

    dissdnt

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    #24
    You are right the price is way over what it costs them but they do this for a reason.

    Apple subsidizes the lower memory device with the higher price point on the higher memory device. That way they don't lose money on the lower end devices.
     
  25. Michael CM1 macrumors 603

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    Feb 4, 2008
    #25
    I've been wondering the same thing on iPod touch models. The pricing used to make you think that an extra 8GB cost the same as an extra 16GB, which we know isn't true.
     

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