It says it in the article:If messages are end to end encrypted, how can they ever be used for advertising?
The ads won't appear in personal chats or use encrypted message content for targeting. Instead, WhatsApp said it will rely on basic information like location, language, and channel follows to serve relevant ads.
Sure, that's valid, I was moreso just meaning the general avoidance of reliance on third-party software for fundamental things like this. Giving one external company (especially one like Meta) control over an entire region's messaging network...I really doubt that's the reason considering how widely used other services with lots of ads and tracking are in NA (for the record, not just there).
I'm not excusing this, I try to avoid WhatsApp whenever and wherever I can, I'm just not buying that NA users are more ad-averse and privacy conscious than people elsewhere.
Considering my Facebook and Instagram feeds are nothing but ads, I wouldn't be surprised if WhatsApp ends up like them.
I never understood the appeal of WhatsApp. iMessages and SMSs are free to send.
I don't buy the international friends/family argument that people are in constant contact with that everyone else has to use WhatsApp who are not international. I still use iMessage with international people, but they have iPhones. If they don't, they're relegated to WhatsApp then, which I mute
But the implication is that they could change their minds about this at a future time. I’m just inquiring about how they could ever use the E2EE messages for advertisingIt says it in the article:
No, I don't. Or I don't need to read their messages immediately. They know if they want me to read immediately to send an iMessage/SMS.Whether it's international or domestic friends and family, that only works if you don't really care about the ones you've muted.
time to get rid of this ****. Thanks for nothing but empty promises... https://blog.whatsapp.com/why-we-don-t-sell-ads
When people ask us why we charge for WhatsApp, we say "Have you considered the alternative?"
June 18, 2012
The promise they made that you mention was before they were acquired.The service was created by WhatsApp Inc. of Mountain View, California, which was acquired by Facebook in February 2014 for approximately US$19.3 billion.
Facebook to Pay $19 Billion for WhatsApp
Facebook to Acquire WhatsApp
No, I don't. Or I don't need to read their messages immediately. They know if they want me to read immediately to send an iMessage/SMS.
But the ones I mainly have on WhatsApp so I can mute are the ones who message like this: Hi [send] how are you [send] I'm fine [send] what are you up to [send]
It came early, was a very good experience -- much better than SMS -- and free when SMS was not. Everyone has it and it works on Android, which globally is used a lot more than Apple.
Your metadata can reveal a lot. Meta knows the who/where/when of your WhatsApp messages. They can’t read the content, but the other stuff gives some clues, especially when cross-referenced with other data out there associated with your phone number.If messages are end to end encrypted, how can they ever be used for advertising?