WhatsApp for iPhone Moving to Subscription Model Later This Year

Discussion in 'iOS Blog Discussion' started by MacRumors, Mar 19, 2013.

  1. MacRumors macrumors bot


    Apr 12, 2001

    TechCrunch reports that WhatsApp CEO Jan Koum has revealed in an interview with Dutch journalist Alexander Klopping that WhatsApp Messenger for iPhone will be moving to a subscription model by the end of the year.
    When asked why the company was making the change, Koum responded that they wanted "to keep things simple," probably referring to wanting to have a standard pricing model across all platforms.

    WhatsApp is an immensely popular cross-platform messaging app that sees 17 billion messages sent daily, which is over eight times as many as Apple's 2 billion messages sent daily on iMessage.

    As of right now, WhatsApp for iPhone is still available for $0.99 on the App Store. [Direct Link]

    Article Link: WhatsApp for iPhone Moving to Subscription Model Later This Year
  2. SmoMo macrumors regular


    Aug 20, 2011
  3. levitynyc macrumors 65816

    Aug 19, 2006
  4. evil89 macrumors newbie

    Aug 2, 2009
    Waiting for the first moron with an iPhone that cannot afford to spend .79$/y on such a great app.
  5. Tankmaze macrumors 68000


    Mar 7, 2012
    "To keep things simple" yeah right, the most simple things are : people pay 1 dollar and thats it, not a subscription based.
  6. j_maddison macrumors 6502a


    Mar 31, 2003
    Nelson, Wales
    You didn't have to wait long, look at the post above yours :D
  7. tann macrumors 68000

    Apr 15, 2010
    Nottingham, England
    17 billion daily is crazy!! I never realised just how high that number is :eek:
  8. Andy-V macrumors 6502

    Oct 1, 2007
  9. jace88 macrumors regular


    Jan 3, 2011
    Sydney, Australia
    It's not so much people who buy iPhones can't afford to pay $1 a year but rather, there's plenty of competing apps which are free and do the same thing. I appreciate Whatsapp not including advertisements and that it's cross platform, but I feel that if it essentially becomes closed to new users due to noone wanting to pay, it'll just become less relevant in the face of competition from FB Messaging, Skype, and the multitude of other free chat-with-friend apps.

    I was astonished to see this happen on my BB the other day saying I needed to update but to do so would cost me money. The solution was simple- I uninstalled Whatsapp.
  10. levitynyc macrumors 65816

    Aug 19, 2006
    You would be surprised what a 1 dollar paywall will do. Especially when rumors start about WhatsAPP being a subscription
  11. samcraig macrumors P6

    Jun 22, 2009
    Very fair. The app has been out for awhile and has constant updates. The app was originally free - then they charged .99

    On Android - first year is free and then .99 a year already.

    It's a far more reliable service than iMessage (my experience) and I love not caring whether or not the person on the other end has the same phone as I do.

    I am MORE than happy to support these developers. And .99 a year? Ridiculously cheap.

    RIP WhatsApp? Hardly. People love it.
  12. cmChimera macrumors 68040


    Feb 12, 2010
  13. Oui, Mar 19, 2013
    Last edited: Mar 20, 2013

    Oui macrumors 6502

    Nov 9, 2012
    Same here. WhatsApp is irrelevant.(to me)
  14. samcraig macrumors P6

    Jun 22, 2009
    Just curious. All your friends and family have an iPhone? Or do you already pay for unlimited messaging on your carrier?

    For me - paying .99 a year vs $20 for unlimited text messages a month is a no brainer.
  15. Zunjine macrumors 6502a

    Jun 26, 2009
    I'm more than happy to pay a tiny yearly fee to use a service like Whatsapp. Anyone who'd choose a "free" service over a service provided at a low price which offers excellent value clearly hasn't learned a thing about what a "free" service really is. Just ask Google Reader users.
  16. MacDawg macrumors P6


    Mar 20, 2004
    "Between the Hedges"
    I installed it and checked my 837 contacts
    Nobody I know is using this now, much less when it goes subscription

    I know it is very popular among others, but it doesn't help me at all
  17. nottooshabby macrumors 6502

    Jul 12, 2008
    For me the biggest advantage of Whats app over iMessage is the ability to send a message with a map of your location. Instead of having to type "I'm at the corner of 5th and lincoln" to the question, where are you, in three touches you can send a map of your location. It used to be better when it was only two touches, but oh well.
  18. iPusch macrumors 6502


    May 30, 2012
    Manhattan, New York
    Wait! I don't get it...
    I can keep on using Whatsapp for free because I bought it for 0.99$ :confused:
    Will they take the 0.99$ app off store & launch a new "free" one including the subscription thingy?

    The article is a lil confusing :-//
  19. OutSpoken macrumors 6502a

    Jun 9, 2009
    To be honest, I would prefer for them to just include banner ads if they need to generate revenue... I know many people won't like that, but ads in certain apps don't bother me.

    I do think the $1 subscription will have a significant impact, and as more and more of my friends and family use iPhones I guess that we'll just end up using iMessage after all.

    Lets put it in perspective, most people migrated to apps like Whatsapp due to the high cost of sending sms messages, i.e. overseas, and saw instant messaging apps as cost saving free alternatives. But nowadays sms services are bundle on for free with most carriers offering unlimited usage.
  20. sagar4995 macrumors 6502a


    Aug 11, 2012
    Dubai, UAE
    +1. lolll.. i was thinking the exact same thing when i read the article.

    -1. disagree. its EXTREMELY relevant and 1 of the most important apps on my phone, to communicate with non-iphone users.
  21. mappyman macrumors regular

    Jul 26, 2008
  22. youknome macrumors 6502


    Nov 22, 2010
    Banner ads? I hope not, they're the bane of my life. I paid 59p for this app couple years ago, as a result of Whatsapp I hardly use my unlimited text allowance, it's amazing. Besides Whatsapp is always free around Christmas time.
  23. ds2000 macrumors regular


    May 24, 2012
    A whole $1 a year for this simply superb cross-platform app.... no brainer for me :)
  24. berehon macrumors newbie

    Aug 30, 2012
    Viber is free alternative. Also Viber has voice calls.
  25. samcraig macrumors P6

    Jun 22, 2009
    LOL - and some people on this forum insist Android users are cheap.

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