People are free to do what they want of course, but i'm pointing out my reasoning as to why Apple felt they could keep the price of the Xs the same as last years X, whilst also removing the Lightning-Headphone jack adaptor & excluding a fast charger in the box. It's the people that update every year.......& especially those who are going from the X to the Xs. These are the ones who have the least reason to 'upgrade' yet they keep doing it, help boost sales & encourage Apple to keep those exorbitant prices. The X was Apple's way of testing the waters - 'let's set a benchmark for an iPhone's RRP & see if the fish bite'..............& they got nibbles alright........ & here we are.........no price drops for an 'S' model, even at that record breaking asking price of 2017 &, to rub it in, no dongle for the headphone jack (which doesn't bother me personally btw) & no class-matching fast-charging brick. In your opinion, what's to blame for the high pricing Apple seems to have made standard now?