iPhone 16e Why does Apple think anyone will buy the iPhone 16e?

espreso said:
When Apple just launched the iPhone 16e, what was she thinking?
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"She" was thinking that people will buy the 16e because they are looking to save $230 and don't want/need some of the features found with the 16.

It's a similar reason people buy the 16 over the 16 Pro and the price difference there is even less at $170.
 
Kottu said:
I think Apple will change their strategy. They may upgrade E version every year and stop selling older non pro models like they use to.
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Given how they have the perfect opportunity to finally create a sensible lineup, I fully expect them to ruin that and release an iPhone 17e with the same chip except with MagSafe and a new color at a $50 premium alongside 16e.
 
DukeSilver79 said:
Won't a lot of cell companies just throw this in for free with a 2 year contract? That's my guess.

Look at it this way. My wife has an iPhone 8 and doesn't care about the latest or greatest. If I upgrade for her, it might just be a 15 pro with a new battery or something. I don't think a lot of people will do that. They want something new and easy. They'll get the "cheap(er)" phone. They won't bother comparing processors or whatever.
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They already throw in the reg one for free. I guess this phone will be free-er. lol
 
turbineseaplane said:
Wow -- they should turnover that group a bit based on some of the very expensive total whiffs (like Vision Pro)
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You can Google opinions about MacBook Air and Apple TV from few years back - they are the same as the ones about AVP. There is no indication that AVP won't be a huge hit in few years.
 
russell_314 said:
It’s $200 cheaper than the regular iPhone. One could argue that it should’ve been $300 or even $500 cheaper but a $200 price difference is going to cause someone to consider it.

This is targeted at users who just need an iPhone. It does everything the iPhone does but $200 cheaper. I’m not sure why that wouldn’t sell.
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This is true. I mean, it doesn't guarantee success, as we saw with the 5c many years ago, but a large portion of customers couldn't tell you the difference between any two iPhones. They just know they want an iPhone, so they'll buy whatever the least expensive one happens to be, because as far as they're concerned they all do the same things.
 
I would be intersted in the iPhone 16e as an eventual replacement for my iPhone 13 Mini, as I don't really miss any of its missing "features", except that the lack of MagSafe is a deal killer for me. I have a MagSafe battery pack which yields outstanding battery life on iPhone Mini when I need it, but with a minimum of fuss. And MagSafe makes wireless charging convenient and reliable, which makes the iPhone 16e an no-go for me.

However my wife uses a worn out iPhone 11, and has no MagSafe accessories (obviously). I have said she should look at the 16e as a replacement and she is very interested in it. The 16e would be a huge upgrade for her and the lower price than the other phones in the 16 series would be an asset in her case. I actually think the primary target market for the 16e are iPhone XR and iPhone 11 owners, after having watched the Apple video. For those people, the lack of MagSafe is not as big of an issue.
 
uuee6543 said:
I actually fully agree with the OP in that NOBODY should buy this terrible value phone. Some people MIGHT and I can’t guarantee it won’t sell well, however I strongly believe it’s a TERRIBLE value proposition.
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I think the 16e will sell quite well through carriers. I can easily see people who want an iPhone, don't care about magsafe, the ultrawide lense, or the dynamic island, and they want the cheapest option just picking the 16e.

Bento.Box said:
Today's apple products no longer last significantly longer than their competition anyway.
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I know Samsung recently said they would provide 7 years of OS updates to the S25 line. Is Xiaomi also providing 7 years of updates? Because if not the iPhone is still preferable. Especially if the user wants to use iOS.
 
On further thought, I am thinking that MagSafe might have been left off on purpose, primarily to discourage owners of newer iPhones (iPhone 12 series or newer) from purchasing the 16e instead of a more expensive device like a regular 16 or 6 Pro. However, the target market is probably designed to be iPhone SE users, iPhone 11, or older iPhone's, especially owners who have not yet upgraded due to the "high" price of a new iPhone.
 
espreso said:
When Apple just launched the iPhone 16e, what was she thinking? Would people prefer all these flaws for $200?
If it had cost $500 I think it would have been a hit, and people would have lined up to buy it, but at $600 I'd save a little more and buy an iPhone 16 for $800
Maybe it's even worth giving up Apple Intellect 😅
Really Apple, it seems like you want this to remain a niche phone like the SE 3 (I'm not sure the amount Apple paid the programmers to write this HTML was worth it to them)
What do you think about this?
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In my opinion, you should take a few moments, reread what you wrote and then ask yourself why do you think logical fallacy is logical?
 
I work in phone sales in Canada and I expect this will sell really well over time. It won’t be like new iPhones where a bunch of people buy when they first come out, but it will sell well over the course of a year. Sadly it’s $50 more than the iPhone 14 was but that’s the Canadian dollar doing poorly. I expect carriers will offer discounts over the summer and during back to school to make it enticing for students.
 
BigBlur said:
Flaws? What flaws? Not everyone needs the latest and greatest or the best. Why would someone pay to upgrade something if they're not going to make use of it? Some people couldn't care less about the camera or the other bells and whistles and just want a simple smartphone. Apple knows what they are doing; they're not dumb.

By your logic, why should we stop at the iPhone 16?
We might as well pay $100 more for the 16 Plus!
Well, if we're going to get that, we might as well pay $100 more to get the 16 Pro!
Wait, the 16 Pro Max is only $200 more, we better get that instead!
Gosh, now at this point it's only $200 to get 512GB of storage!
Actually, let's drop another $200 to get 1TB of storage!
Now we're paying $1600 for a phone when the $600 one was perfectly fine.

Point is...most people buy what they need, not what looks good on paper.
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This logic is exactly what Apple wants to encourage with their pricing ladders. The good thing is you can usually get a deal on a higher end device by waiting a few months.
 
drugdoubles said:
Vision Pro is a disaster
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turbineseaplane said:
Wow -- they should turnover that group a bit based on some of the very expensive total whiffs (like Vision Pro)
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People comparing iPhones to Vision pros shouldn’t be taken seriously.
Apple only sells a couple hundred thousand $7000 MacPros and tens of thousands of $6000 Pro Displays, must have a bad marketing team.

Nonsense.
 
espreso said:
When Apple just launched the iPhone 16e, what was she thinking? Would people prefer all these flaws for $200?
If it had cost $500 I think it would have been a hit, and people would have lined up to buy it, but at $600 I'd save a little more and buy an iPhone 16 for $800
Maybe it's even worth giving up Apple Intellect 😅
Really Apple, it seems like you want this to remain a niche phone like the SE 3 (I'm not sure the amount Apple paid the programmers to write this HTML was worth it to them)
What do you think about this?
Click to expand...

well lets see... What phone do I want to buy my teenage daughter? The $800 one or the $600 one that mostly does the same thing. she'll probably break it or lose it... so I'm going with the $600 one. Get out of your own head a bit.
 
RoadWarrior56 said:
further thought, I am thinking that MagSafe might have been left off on purpose, primarily to discourage owners of newer iPhones (iPhone 12 series or newer) from purchasing the 16e instead of a more expensive device like a regular 16 or 6 Pro. However, the target market is probably designed to be iPhone SE users, iPhone 11, or older iPhone's, especially owners who have not yet upgraded due to the "high" price of a new iPhone.
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I’m thinking it was left off because it was a small enough component that the vast majority of customers wouldn’t even realize is missing.
Especially when the most appealing part of MagSafe, the actual magnetic circle itself, can be replicated extremely easily.
There are already MagSafe cases for the 16E available, I think it’s easy to forget, but outside of the faster charging speed, MagSafe is… literally just a circle of magnets.
The other benefit of the actual MagSafe components being used is 15 or 25W charging speed compared to regular QI’s 7.5W… and the audience for this phone are more than likely those who don’t care if their phone charges at 1W as long as it’s ready to go when they wake up in the morning.
People forget but for the average customer, the moment you start talking about wattage and which chargers and cables to use, they pretty much completely tune out.
 
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