So I have the iphone 6 and love it. I have large hands so the size is fine but I have many friends who got a 5s because they couldn't function with the large screen. Here is my idea, alternate between C and + models every year. The c would be the same phone size as the 5c but with a smaller bezel and a larger screen. Also there would be possibly a touch id and defiantly performance upgrade from the 5c. I know the 5c didn't sell well but I think this would be different because the 6c would be the highest performing small iphone compared to when the 5s was better than the 5c. I think this would cover all types of consumers for apple.
6, 6+
6s, 6c
7, 7+
6, 6+
6s, 6c
7, 7+
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