Why doesn't the new iPad 2017 have anti reflective coating?

Discussion in 'iPad' started by rufftackle, Mar 22, 2017.

  1. rufftackle macrumors newbie

    Joined:
    Feb 16, 2011
    #1
    The new 9.4 inch iPad does not have the anti-reflective coating and fully laminated display (not sure what this is). Are these features that Apple decided to do without in order to drop the price, or are these simply no longer needed due to some type of new technology?

    Anyone worried that these new iPads are going to reflect everything?
     
  2. chrono1081 macrumors 604

    chrono1081

    Joined:
    Jan 26, 2008
    Location:
    Isla Nublar
    #2
    There's never been an anti-reflective coating on the iPad, they've all had glossy screens.
     
  3. NT1440 macrumors G4

    NT1440

    Joined:
    May 18, 2008
    Location:
    Hartford, CT
    #3
    ....come on man. Just a simple google search would show that to be completely false.

    Don't confuse anti-reflective coatings for what I believe you are discussing, a matte display.
     
  4. LeroyCarter macrumors newbie

    LeroyCarter

    Joined:
    Mar 22, 2017
    #4
    I'm guessing it's to keep costs down and/or to entice you to buy the Pro
     
  5. sracer macrumors 603

    sracer

    Joined:
    Apr 9, 2010
    Location:
    u n k n o w n
    #5
    Maybe because these anti-reflective screens are WORSE?

    My iPad Air 2 didn't have much glare but MAN did it show fingerprints! It was distracting and I had to often clean the screen. As bad as I thought that was it is even WORSE on my 12.9 iPad Pro.
     
  6. BritishApple macrumors regular

    Joined:
    Oct 18, 2016
    #6
    Wrong. The iPad Air 2 and above have anti-reflective coatings on their displays.
    --- Post Merged, Mar 22, 2017 ---
    The lack of a laminated display is a shame. I presume this "new" iPad will have the same hollow, plastic feeling screen as the Air 1 (due to the slight air gap between the glass and display)?
     
  7. TheRealAlex macrumors 65816

    Joined:
    Sep 2, 2015
    #7
    Remove features = increase profits. Simple. Apple greed.
     
  8. blaine07 macrumors 68000

    Joined:
    Nov 14, 2014
    Location:
    Oklahoma
    #8
    Effort to entice people into the more expensive pro line would be my guess.
     
  9. gobikerider macrumors 68000

    gobikerider

    Joined:
    Apr 15, 2016
    Location:
    United States
    #9
    thats the one thing I think they could've thrown in I mean really it's such a technical thing it's kinda dumb to use it as a marketing tool for the higher end iPad it'll just confuse customers
     
  10. NT1440 macrumors G4

    NT1440

    Joined:
    May 18, 2008
    Location:
    Hartford, CT
    #10
    This iPad is an amalgam of parts already in Apple's inventory and supply chain. I suspect this model will stick around for a few years as the "base" iPad as a new form factor will come next year.
     
  11. Mathias Denichi macrumors 6502

    Mathias Denichi

    Joined:
    Jun 21, 2013
    #11
    AR is really cheap. Source, I'm in the eyeglass industry. Its probably to cut costs where ever possible to make a more affordable iPad.
     
  12. MacFather macrumors 6502a

    MacFather

    Joined:
    Mar 16, 2012
    #12
    Why? Tim Cook has a fetish for obsolete hardware and high margins.
     
  13. rufftackle thread starter macrumors newbie

    Joined:
    Feb 16, 2011
    #13
    Here's the specs from the Apple Store: notice the dash where the others have AR and laminated display http://www.apple.com/ipad/compare/
     
  14. aristobrat macrumors G5

    Joined:
    Oct 14, 2005
    #14
    Remove features = $70 price drop. Weird.
    --- Post Merged, Mar 22, 2017 ---
    My thought is they dropped the features to make a more meaningful difference between the regular iPad and the iPad Pro.
     
  15. NT1440 macrumors G4

    NT1440

    Joined:
    May 18, 2008
    Location:
    Hartford, CT
    #15
    Yes it is cheap....but keep in mind that comparing glasses coatings to a coating that has been engineered to be touched constantly with nasty human oils and doesn't impact touchscreen performance is not the same thing.
     
  16. Mathias Denichi macrumors 6502

    Mathias Denichi

    Joined:
    Jun 21, 2013
    #16
    It's the same AR coating. There are varying degrees such as anti scratch grades, but there is a reason Apple works with Zeiss Optical already.

    There isn't defferientianting AR coating from optical to any other glass, or poly carbonate.
     
  17. aristobrat macrumors G5

    Joined:
    Oct 14, 2005
    #17
    I'm curious how the price drop for this model iPad affects its margins. They knocked $70 off the top line. I know this model is thicker, and the screen is different, but I really doubt they saved $70 in manufacturing costs on this model, which would seem to imply that they margins dropped on this one, no?
     
  18. NT1440 macrumors G4

    NT1440

    Joined:
    May 18, 2008
    Location:
    Hartford, CT
    #18
    I thought their work with Zeiss was purely for the camera lenses? I could be mistaken, because I'm fairly confident that the panel glass is technically under the umbrella term "Gorilla Glass" (which is actually a spectrum of products, something lots of people don't know) from Corning.

    I just figured the coating on an iPad would be different than on glasses because glasses coatings aren't engineered (as far as I know) to constantly be in contact with skin oils and friction...but if you have more information on it I'd gladly defer to your knowledge.
     
  19. gobikerider macrumors 68000

    gobikerider

    Joined:
    Apr 15, 2016
    Location:
    United States
    #19
    This and keep cost down, this is the iPad for education or just more affordable for people. Same reason German auto makers have 30k models now. Notice how the engines are less powerful and the interiors aren't as refined or luxurious as the 50k or 60k models. You want the nicer features pay up
     
  20. bodonnell202 macrumors 6502a

    bodonnell202

    Joined:
    Jan 5, 2016
    Location:
    Calgary, Alberta, Canada
    #20
    I think it was purely a cost decision. The Air 1 was probably cheaper to manufacture than the Air 2 so they based the design off the Air 1 to keep manufacturing costs down.
     
  21. Mike82 macrumors member

    Joined:
    Aug 16, 2013
    #21
    There are rumors that the new Pro models will be thicker than the current ones as well. And Apple obviously doesn't want the cheapest iPad to be thinner than their flagship. I think that may be an important reason for them to release this upgraded Air 1 model.
     
  22. joeblow7777 macrumors 603

    Joined:
    Sep 7, 2010
    #22
    I don't really think that's an issue. Wasn't the iPhone 6s (and 7?) thicker than the 6? Apple may be obsessed with thinness, but I don't think that most consumers mind a bit more thickness if there's a reason for it.
     
  23. rui no onna macrumors 603

    rui no onna

    Joined:
    Oct 25, 2013
    #23
    Yeah, probably just $20-30 savings on the display. I think increasing orders of the A9 chip (iPhone SE, 6s, 6s Plus) probably saves them some money, too, versus ordering the bigger A8X chip just for the Air 2.

    Mind, no idea what the wholesale costs on iPads are. More likely, that $70 off will be divided between retailers and Apple. Got to say, having their own Apple Retail Stores was a brilliant move on Apple's part.
     
  24. MacDevil7334 macrumors 6502a

    MacDevil7334

    Joined:
    Oct 15, 2011
    Location:
    Austin TX
    #24
    The 6S was 0.2 mm change from the 6. Barely noticeable and you got 3D Touch as a new feature in exchange. The 1.4 mm increase means the "new" iPad is 22% thicker than the Air 2 it replaces. The increase is to make room for an air gap between the display and the glass, meaning the display quality will actually be worse. On the bright side, price did drop $70 so...yay?

    As others have pointed out, this is a way for Apple to lower manufacturing costs and increase margins on the entry level iPad while at the same time pushing more people to buy the much more expensive Pro instead.
     
  25. rui no onna macrumors 603

    rui no onna

    Joined:
    Oct 25, 2013
    #25
    Probably not increase but more like maintaining their current profit margins.
     

Share This Page