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I think it's the fact that people are seeing scratches and are concerned if it was the coating or the screen itself. I think if it scratches easily, it probably isn't a good idea. Finger prints can be wiped off in a second, scratches can't. But that's just my view on it.

plus it isnt even working really .. instead of fingerprints you get smudges all over the screen that look like shadows if that makes sense so i have to wipe the watch anyhow. same problem with the anti glare coating on the latest iPad. I actually HATE it
 
Sorry but I call BS. No one is going to do that to a brand new device they have waited months and paid a lot of money for just to try and prove a point, especially when getting a replacement would be difficult. Video or it didn't happen.

No BS. And I wasn't trying to prove anything. Just showing how amazingly awesome the sapphire screen is. And I have no problem sending you a video. but simple science is simple science. On the Mohs scale, concrete block is in the 6-7 range. Sapphire is a 9. So it is physically impossible to scratch the apple watch on concrete. I've done it numerous times without worrying about it one bit. My only concern was making sure the stainless didn't accidently get scratched.
 
from the watch manual:

"The front of Apple Watch is made of Ion-X glass (strengthened glass) or sapphire crystal, each with a fingerprint-resistant oleophobic (oil repellent) coating. This coating wears over time with normal usage. Cleaning products and abrasive materials will further diminish the coating, and may scratch the glass or the sapphire crystal."

Confirmed - see the Apple Watch User Guide online:

> Support > Apple Watch > User Guide

View as web:

> Safety, Handling and Support
>> Important handling information
 
I didn't believe this scratch business until I found a couple of marks on mine yesterday. I wear mine into the office and gym never for any manual work so have no idea how it happened.
 
I haven't put a screen protector on and never mentioned it so not sure where you got that from. I'm just saying the sapphire screen is pointless.
That was my point exactly.
Why have a sapphire face then turn around and coat it with something that is going to scratch more easily than the sapphire.
 
That was my point exactly.
Why have a sapphire face then turn around and coat it with something that is going to scratch more easily than the sapphire.
I think the better question is; why bother with the coating at all? Its benefit is nominal, its durability is limited, and its replaceability is non-existent. It amounts to nothing more than a spritz of "new car smell" that wears off and will never come back.

Sapphire makes plenty of sense. The coating, not so much.
 
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Sorry for the bump, but my brand new Apple Watch smudges so easily. Stainless steel 42 mm.

I don't get why there is a coating either. No scratches yet.
 
There are more expensive watches with anti-reflective coatings on their sapphire crystals. I've read of owners purposely removing the coating because it would eventually scratch.

If the oleophobic coating on my AW starts to wear, maybe I'll do the same and try to remove it.

Besides, it only gets smudges because I have reasons to tap its face. I don't get notifications or sports scores on my Seiko or Omega watches.
 
Woke the other day to discover a scratch on my 42mm SS watch....was devoed as the 3mm scratch looked deep and could feel it whilst running my finger over it....

Read some threads and took some scotchbrite to it and within 30 secs the scratch disappeared! Was astonished! Then took some 100% isopropyl to the whole screen and good as new!:):apple:
 
Woke the other day to discover a scratch on my 42mm SS watch....was devoed as the 3mm scratch looked deep and could feel it whilst running my finger over it....

Read some threads and took some scotchbrite to it and within 30 secs the scratch disappeared! Was astonished! Then took some 100% isopropyl to the whole screen and good as new!:):apple:

Any more detailed instructions?
 
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It's because the screen is not coated. Apple's specs do not state that it is coated, and no reliable publication has stated that it is coated. There is only rumor and supposition that there must be a coating because some screens have allegedly been scratched.
It 100% has a coating.

Put a white screen on your iPhone. Look at this screen on the reflection on the watch screen. You can see a rainbow effect from the coating.
 
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