Why is BTO Apple Store RAM so expensive?

Discussion in 'Buying Tips and Advice' started by matthewHUB, Dec 31, 2007.

  1. matthewHUB macrumors 6502

    Joined:
    Nov 29, 2005
    #1
    OK so spec'd up RAM for a Macbook from the apple store (2gb x 2) is $765 from the edu store.

    From crucial.com it's $119.99 for the same chips. Why is Apple ripping us off so much? Does changing RAM void warranty?

    I know Apple always seeks profit margins... but come on! $645 extra just to get a bit of extra speed..... jesus.

    thoughts?
     
  2. sushi Moderator emeritus

    sushi

    Joined:
    Jul 19, 2002
    Location:
    キャンプスワ&#
    #2
    I am looking forward to reading the responses to this question.
     
  3. ~Shard~ macrumors P6

    ~Shard~

    Joined:
    Jun 4, 2003
    Location:
    1123.6536.5321
    #4
    I do not know why they charge so much extra, especially when installation is not rocket science.

    As for warranty though, no, installing 3rd part RAM does not void your warranty.

    Further to this I will post a link to our RAM Guide if anyone is interested. :cool:
     
  4. Mydel macrumors 6502a

    Mydel

    Joined:
    Apr 8, 2006
    Location:
    Sometimes here mostly there
    #5
    Becouse they CAN. And 99% of consmers have no clue that its so overpriced and would not be able to exchange it. Lets face it, how many people know what RAM is and how to install it. Less than 1% for sure
     
  5. I'm a Mac macrumors 6502

    Joined:
    Nov 5, 2007
    #6
    Being serious, maybe someone should write a letter to apple saying that it is "despicable" how they try to take advantage of an uneducated consumer for such a large profit.

    P.S. if you think BTO RAM is expensive, go to apple.com and click memory
    4GB for $1000
     
  6. Cave Man macrumors 604

    Cave Man

    #7
    Because it takes six Apple techs and their department manager to install it.
     
  7. Hmac macrumors 68020

    Joined:
    May 30, 2007
    Location:
    Midwest USA
    #8


    Who knows? But the Crucial RAM you buy for the Mac Pro is virtually identical to the BTO RAM that Apple uses, right down to the configuration of the heat sinks. Anybody that orders a Mac Pro with more than the minimum amount of built-in RAM is nuts or has money to burn. Installing RAM in a Mac Pro is a 60-second excercise that Apple documents well...right on the lid of the machine, in fact. No, it won't void the machine's warranty.
     
  8. matthewHUB thread starter macrumors 6502

    Joined:
    Nov 29, 2005
    #9
    yeh it really is despicable. I mean, the difference in price is almost as much as a new macbook all together! wtf are they thinking???

    Do Dell etc. charge similarly extortionate amounts for BTO RAM?
     
  9. ~Shard~ macrumors P6

    ~Shard~

    Joined:
    Jun 4, 2003
    Location:
    1123.6536.5321
    #10
    If that's the case then I'll submit a proposal to Apple to hire me to install their RAM which will end up with Apple realizing an attractive cost savings due to the reduction of 6 head count... :p :cool:
     
  10. Muzzway macrumors regular

    Joined:
    Jul 21, 2007
    #11
    It looks like Dell charges a lot, though still not quite as much as Apple.
     

    Attached Files:

  11. Josheua macrumors regular

    Joined:
    Nov 2, 2007
    Location:
    United States
    #12
    Becuase Apple Ram actually has the power to open a sub-dimensional gateway in order to facilitate faster than light travel...It will be announced at Macworld as a firmware update. :D
     
  12. miniConvert macrumors 68040

    miniConvert

    Joined:
    Mar 4, 2006
    Location:
    Kent, UK - the 'Garden of England'.
    #13
    It's a pickle to be sure.

    Though I'd say it's worth noting that I've never had a problem with Apple RAM. I even bought Apple RAM post-purchase for my Mac Pro because I simply needed the reassurance that it'd handle my mission-critical applications. Sure, it could have gone wrong, but at least I'd have known my enemy.
     
  13. ~Shard~ macrumors P6

    ~Shard~

    Joined:
    Jun 4, 2003
    Location:
    1123.6536.5321
    #14
    I hear it will also make Safari feel snappier. :D
     
  14. matthewHUB thread starter macrumors 6502

    Joined:
    Nov 29, 2005
    #15

    Thanks. RAM is something that they shouldn't be pushing so expensive. I bet they're trying to create a false price so that their iPods don't look so expensive or something. but an 16gb ipod is less than half the price of 4gbs of ram. how does that work???

    It's not fair for people like my parents who wouldn't know much about these things but need to upgrade because the use home-movie importing etc a lot. a gig of ram on the basebook is quite pitiful with leopard. they're sharks.
     
  15. matthewHUB thread starter macrumors 6502

    Joined:
    Nov 29, 2005
    #16
    Never had a problem with Crucial RAM either. bought 6 chips from them over the last 10 years for different machines that are in use everyday. great products, great service.
     
  16. Josheua macrumors regular

    Joined:
    Nov 2, 2007
    Location:
    United States
    #17
    You have a better chance with hacking into the faster than light travel. :D
     
  17. Umbongo macrumors 601

    Umbongo

    Joined:
    Sep 14, 2006
    Location:
    England
    #18
    Other vendors do it, both large and small and it can differ from model to model.

    They do it because they can, though I think it is more to take advantage of business customers rather than to take advantage of consumers.
     
  18. matthewHUB thread starter macrumors 6502

    Joined:
    Nov 29, 2005
    #19
    just went over to macsales.com

    the 4gb (2 x 2gb) for the above Macbook is $95.

    Surely business customers have IT guys who would know that buying RAM separately would save big bucks??? i mean, what kind of business would not consult an IT person before splashing $$$$$$$ on a few spec'd up machines?
     
  19. aaronw1986 macrumors 68030

    Joined:
    Oct 31, 2006
    #20
    Just to piss you off, and to make you start a thread on something which has been discussed a lot.
     
  20. matthewHUB thread starter macrumors 6502

    Joined:
    Nov 29, 2005
    #21
    right. but isn't it about time somebody did something about it?
     
  21. Hmac macrumors 68020

    Joined:
    May 30, 2007
    Location:
    Midwest USA
    #22
    Like what...? Buy their RAM from somebody else? Like Crucial, or MacSales? I don't understand complaining about something that even a little research and common sense would illuminate.

    If it makes you feel better, file a complaint with the Better Business Bureau. But the prices are readily posted, are comparable to other BTO computer vendors, and there are other RAM purchase options are available.

    It's a caveat emptor world out there, so heads up consumers...
     
  22. OldSkoolNJ macrumors 6502

    OldSkoolNJ

    Joined:
    Jul 10, 2006
    #23
    Like what?????

    Kevin :apple:
     
  23. Genghis Khan macrumors 65816

    Genghis Khan

    Joined:
    Jun 3, 2007
    Location:
    Melbourne, Australia
    #24
    this is probably true...the thing is, we know and we know our way around it;)

    a friend and i researched this heavily over the last month and we upgraded 2 iMacs and a MacBook to 4Gb ram each for AU$110 each

    absolute bargain:eek:
     
  24. Macky-Mac macrumors 68030

    Macky-Mac

    Joined:
    May 18, 2004
    #25
    well, really they're charging you for the convenience of having them put it in your computer......you don't want to pay for that, buy it separately and put it in yourself, it's no big deal......but if you don't want to muck with the insides of your computer then you can pay them to do it for you
     

Share This Page