Why Microsoft Fails...

Discussion in 'iPod' started by iGary, Sep 29, 2006.

  1. iGary Guest


    May 26, 2004
    Randy's House
    I just read this article on CNN about the Zune.

    Here are some reasons this whole "multi-year" strategy will fail:

    Winning strategy = lose money?

    How does a guy like this get a job?

    Or never...

    Another hit.

    We all know how much people will be Zuning songs to each other.


    Now here's where it gets good:

    We all know how well this market works.

    WTF? :confused:

    Microsoft Points? They expect people to understand this crap? Tracks sell for 79 MS Points, you can buy 80 of them for a dollar. How about 99¢ = 99¢ and leave it at that?

    Translated "Record labels are waiting to see how long it takes for this to flop before committing."

    Freaking whoopee.

    I was really hoping they would do better than this, honestly. It's almost embarrassing.
  2. gauchogolfer macrumors 603


    Jan 28, 2005
    American Riviera
    I bet some genius starts saying, look songs are 79 for Zune and 99 for iTMS, better get a Zune :rolleyes: . Honestly what is the fecking idea behind that? Can't they use a base-10 system like the rest of us? Microsoft-points, indeed. I guess you'll be able to play lots of Halo and redeem it for songs, or something. But why not make 100 points cost 100 cents and be done with it.

  3. bartelby macrumors Core


    Jun 16, 2004
    I hate the people always mention the iPod not having a radio tuner. I'd hate it if it did. I gave up listening to radio 20 years ago!

    And "Microsoft Points" money make it sound like a tacky funfair!!!
  4. balamw Moderator


    Staff Member

    Aug 16, 2005
    New England
    Having your own currency is one of the first steps to establishing your own government. Maybe Microsoft is planning a coup. :p

    Actually I'm a bit surprised they didn't further inflate their currency as is the case for many rewards programs, like airline mileage programs where you may need 60K points to get something worth a few hundred bucks.

  5. iGary thread starter Guest


    May 26, 2004
    Randy's House
    That was my thought. Almost brilliant marketing on MS's part.

    But seriously - why make it confusing - MS Points? :confused:

    Seriously, people will not adopt this when the iTunes Store is so easy and simple.

    Apple still has nothing to worry about. Not saying they won't get toppled by the next big thing, but for now, they own the show.
  6. 2nyRiggz macrumors 603


    Aug 20, 2005
    Thank you Jah...I'm so Blessed
    Anybody ever checked out the zune message boards...its very funny reading some of the moron-ish crap they post there. Always a good laugh and they sure know how to hate on macs/ipod.


  7. bartelby macrumors Core


    Jun 16, 2004

    OMG! I just cringe reading some of those comments!!
  8. Dane D. macrumors 6502a

    Apr 16, 2004
    It will fail because MS can't design anything that works without hassles. I'd love to see a market share breakdown of the MP3 players. I'll bet if you add-up the competitors share and compare to iPod's share, they don't come close. MS is just late to the party and as usual playing catch up with Apple. Another example of "How can we rip-off Apple" with a sub-par product.
  9. mdntcallr macrumors 65816


    Aug 1, 2000
    microsoft is weird.

    smart people but weird. like they will have any better luck than napster (roxie version), mtv online and yahoo music.

    where they will do best, is to link xbox 360 and the zune.

    if they do that. all in one solution... they will move some units.
  10. timnosenzo macrumors 6502a


    Jun 21, 2004
    ct, us
    It is really amazing that MS thinks its going to own the marketplace by just showing up and doing something that other companies have been doing for years. I mean, what are they offering that hasn't been offered before?

    I know, how can you be a fanboy for something you don't own or never used? :confused:
  11. OllyW Moderator


    Staff Member

    Oct 11, 2005
    The Black Country, England
    You learn something new every day :eek:
  12. andiwm2003 macrumors 601


    Mar 29, 2004
    Boston, MA
    losing money in the beginning worked for the Xbox. And Microsoft can afford that.

    Microsoft points is of course crap. BUT: if they include Microsoft points in Microsoft software purchases and stuff, then people suddenly have lots of MS points (e.g. all system admins in companies) and eventually buy a Zune.

    Don't count the Zune out right now.
  13. gloss macrumors 601


    May 9, 2006
    In Microsoft's defense, it's a viable business strategy to lose money getting a product in order to gain market share. That's what Sony did with the PS2 and their overall profits have been immense. It just has to be well-considered.
  14. Lixivial macrumors 6502a


    Jan 13, 2005
    Between cats, dogs and wanderlust.
    Playing Devil's Advocate

    It's worked wonders for prying themselves into a heavily dominated console market. They were written off when they entered into the console market. They took second and are first-to-market in the current generation.

    The same way anyone else would. Microsoft has been pushing these multi-year strategies as a way of a brute-force attack on a closed industry. They did quite well in the console arena, so it's not exactly fair to write them off.

    Why? They're offering a similar solution that Apple is offering and then some. 99 cent downloads of songs, plus a centralized app/location to transfer and buy these songs and also, now, a capability to share songs between others wirelessly. They've also got a one-up on Apple -- they have millions of beefed up iTVs already in place in homes around the world.

    You know nothing about any of these products and yet you're writing them off already? OK.

    At least they have the option, right? If Apple had done this and labeled under the term Photocasting and WANCasting, methinks we'd be hearing applause.

    Well, I'll grant you this point. I'm curious about the lack of details on this one, as it's pretty fundamental to the whole experience. If I start seeing prices for Microsoft products in Microsoft's currency, then I'm going to say whoop-de-do to Microsoft and keep in touch with the real world. However, I see this as a sidenote and as a means of furthering tethering the Zune with the Xbox 360.

    This is the aspect to which I can see the Zune failing. On the other hand, I can also see it as a way of it finding its own niche. That's all based around the assumption that it's the primary and only method of paying for songs.

    Kinda in a similar fashion to how iTunes began?

    OK. I disagree.
  15. pknz macrumors 68020


    Mar 22, 2005
    Im off to get a laugh from the Zune forums,:rolleyes:

    Absolutely brilliant:D
  16. eyemacg5 macrumors 6502


    Sep 14, 2006
    Derbyshire, England

    song cost 79 microsoft points and yuo can get 80 for a dollar i think this is a less cheeky way of putting.

    Were better than apple, look with microsoft market place you can get 80 songs for the same price as you can get 79 on itunes.

    Lol also microsoft names is stupid reminds me of the eraser on the end of a pencil, micro meaning small and soft, what idiots

  17. abeyk macrumors regular


    Jul 9, 2006
    Houston, TX
    I think we were expecting too much (and forgot it was MS :D)
  18. Scarlet Fever macrumors 68040

    Scarlet Fever

    Jul 22, 2005
    Zune.... rofl...

    they won't win. Apple is too far ahead. Zune can't compete with ~80% of all new cars in the States having iPod integration, can they?

    It will be more of a sucess than previous iPod killers, but it won't win.
  19. Meatball macrumors regular

    Aug 24, 2006
    That forum makes me lol, my tummy hurts.


    How does he know the battery on the zune will be any better? He's saying the battery on the zune wont "crap out on me" in a year when it hasn't even been released! Great post...! I've had a 4G iPod for nearly two years now and it's battery is still as strong as ever, honest!

    If it's not about mac computers/iPods why do most of the users have iPod orientated "HATE" avatars etc? It has nothing to do with Apple/Mac/iPod afterall :rolleyes:

    Funniest quote EVER:
    Classic comeback, well done whoever that was :D

    So he's saying Microsoft are good at sticking to deadlines?! And what's this rubbish about "I bought an iPod and one week later apple announced a price drop" - BOOHOO! I hate people like this. If you buy an iPod or ANY electrical goods for that matter, alot of people buy products just before a price drop. is that Apples fault? Did they force them to buy an iPod then? NO! they choose to buy it then and were stupid enough not to check on the internet for any information about price drops/updates.

  20. iGary thread starter Guest


    May 26, 2004
    Randy's House
    I concede on the loss leader thing - companies give away crap to get a market all the time.

    They will fail, though.
  21. bigandy macrumors G3


    Apr 30, 2004
    Actually, consoles are always sold at a loss. The hardware goes cheap to entice people to the platform. All profits are made on games and game licensing.
  22. ViveLeLivre macrumors regular


    Sep 24, 2006
    Pepsi (or was it Coke?), had codes imprinted on the bottom of their soda caps that you could redeem for 1 free iTunes download... I don't remember that promotion exactly taking the iPod world by storm.
  23. OllyW Moderator


    Staff Member

    Oct 11, 2005
    The Black Country, England

    I'm surprised one of the porn streaming sites hasn't snapped up the WANCasting name.

    They would probably substitute a K for the C though ;)
  24. iBrad macrumors newbie


    Sep 23, 2006
    Niagara Falls Canada
    ok everyone register there and take em down! let's Go!

    :D ;)
  25. hayduke macrumors 65816


    Mar 8, 2005
    is a state of mind.
    Hmm. This doesn't sound right to me. Certainly Apple isn't making all of there profit from games.

    I'm fairly certain that Apple is really a hardware company and that is a very big reason why they won't allow OS X to install on anything other than an Apple machine. They develop the *best* software in order to sell machines that are significantly higher priced ($$$/GHz) than the competition and hence profit handsomely from it. Kind of off topic, but I think that's there model.

    Oh...and Zune stinks. What a ricockulous (stems from ridiculous...but *much* more ridiculous) POS.

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