Not true. If iPads had the same cost structure as iPhones, they would cannibalize each other's sales. Customers don't want to spend $30 a month for data plans on a phone AND a tablet. Its like paying for the same thing twice. That structure might make people think hard about buying both.
The no contract option lets people have their iPhone with monthly contract, but also have an iPad with the ability to turn on the 3G/4G only when they need it. $30*24 over 2 years or $30*(your choice). What would you pick?
