Saw this thread on Twitter. Don't know who @moible_reach is but he seems to be in the know. Follow his Twitter feed and he claims Apple overpaid 3-4x for Beats, didn't get the licensing deals they wanted and that they're losing money on Beats 1 radio. Also claims they didn't use a bank to evaluate the Beats deal and $3B price tag and if they had the bank would have said no. I'm still trying to figure out what Apple got from the Beats deal. I keep hearing people say a profitable headphone company but if that's the case why do we have AirPods? Why aren't Beats branded headphones packaged with iPhones? How many legacy Beats employees are still at Apple. Doesn't seem like they paid for high quality talent. So what was the acquisition for other than Apple was getting pressure because it has all this cash and Wall Street and others wanted them to do something with it. But still why Beats? Jimmy Iovine did that good of a snow job on Eddy Cue?