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I don't recall. Did it really drop from $599 (I believe that's what I paid for my launch day device) to $199 in a year??
It did. The first time around (iPhone) there were no carrier subsidies available for that device. When the iPhone 3G launched, the new AT&T (formally Cingular) began subsidizing the purchase cost with a 2-year contract and $30/month data plan.

This was pretty normal for smartphones at that time, but iPhones cost more at full price so they hit carrier profit harder which is why I think they were $499 and $599 at launch.
 

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Yes and no. The budget Motorola phones also have the Call Screener feature because they are basically running stock Android. The Call Screener has essentially stopped 98% of my Spam calls. I used to average about 200 per month. And now I get maybe 2-3 that slip through.
iPhone has this, y'all.

Settings - phone - silence unknown callers.
Yes they have to be in your contacts but that's generally what you want, anyway. Plus, the carriers now tell you "Spam Risk", etc. when the call comes in. All this even works for the "calls on other devices". I see the same on my iPad.

0 spam calls for me. Ever.
 
Always add 100$ to what you think the reasonable price would be. Apple never made products just because there is a market for it. There is a market for a 10,000$ car, that doesn't mean that Porsche is going to make one. I do think they will keep it, but at 299$.

Also, Apple always plays the long game. Apple tends to always do what is generally presumed that they should do, but much later and at a higher price point that most would guess, but with a great product that sometimes fails because that particular market doesn't want a good, medium-to-high-priced product. See Homepod. It's clear that Apple would rather fail with a good product, than succeed with a poor product (although some may disagree what constitutes a "good" product...). It was clear years ago that Apple would need a cheaper phone to reach markets such as India, but rather than rushing out a cheap no-good phone, they are edging their way to cheaper phones over time, in a way that allows a product that is a solid option in the lower-cost market, while being irrelevant to the high-end market so they don't cannibalize. Which is why the new iPhone SE will have zero "first time in an iPhone" features.

There may be an argument that Apple is quickly increasing their services revenue, which makes them less dependent on the direct hardware margins, since they will make it up in services. However, if they do eventually change their strategy and focus on higher number of services users rather than hardware margins, it will happen late, because Apple is conservative. Also, I suspect the highest value in services comes from users of high-cost phones, not users of low-cost phones. Apple has a very strong demographic advantage, and they don't need to attract low-value customers.

Can I print and frame this? Well said.

Low cost android people already don't have money or don't spend money on things. That's why they use all the free things (Google, Facebook, texting, Instagram, etc.). You can't get them to start paying for things because they simply don't have it. Or if they do, they're already programmed that everything should be free (as in beer) and they happily pay for it with their souls... albeit ignorantly so.

That's why Google, etc. makes zero money on their hardware sales. (Samsung is an aberration in this because they just do *everything*).

Yes, Apple drew the "class warfare" line and they control that line.

Wanna see it in real life? Watch the SOTU speech tonight (put it on mute if you want). I said "watch", not "listen". Notice that entire upper balcony where the press sits. You'll see a giant forest of white Apple logos. Lenovo, Dell, and HP don't have glowing logos. Or any logo; they just have stylistic marks.

That's what Apple wants. A real life "cool kids club". Low value Android and PC people need not apply.
 
I just talked myself into upgrading my 2+ year old Galaxy A20 phone... got a new 64GB Product (RED) iPhone SE for $200 no-contract. The A20 is a very flagship-feeling Android phone, but I was getting a bit restless for a change. Couldn't pass up the SE at that price. :D
 
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Apple has never had more than three CPU generations in the official line-up and consistently boots iPhones when they past the three year mark, sometimes before.
Current A-series lineup:

A15 (iPhone 13 series)
A14 (iPhone 12 Series, iPad Air and Mini)
A13 (iPhone 11 Series, iPad)
A12 (Apple TV 4K)
A10 (iPod Touch 7)
A8 (Apple TV HD) [By jolly this needs an update!]
 
$199 is clickbait. $100 price reductions are more typical when a current model becomes last year's model.

Apple positions itself as an "aspirational brand" everywhere in the world. "Cheap" phones undermine that perception. "Affordable" is the Apple Way - something perceived to be better than the competition that's just a slight stretch of the budget. In emerging markets the least expensive model may be a model no longer available in the First World, but they're not sold as loss-leaders in order to generate services revenue. Apple leaves that strategy to the phone companies.
 
SIM locked and subsidized by the carrier. Yeah, that's quite a bit different.

True, but most prepaid carriers only require 6 months of active service before they will unlock the device. 6 months of a $25 plan might be worth it at a $149 price point. Someone is buying them, Apple sold 20+ million SE’s.
 
True, but most prepaid carriers only require 6 months of active service before they will unlock the device. 6 months of a $25 plan might be worth it at a $149 price point. Someone is buying them, Apple sold 20+ million SE’s.

The issue is Apple isn't taking that risk. It's the prepaid carriers making that gamble. Carriers might be willing to sell for $149, but it doesn't mean Apple is willing to sell SE to carriers for $149.
 
Can I print and frame this? Well said.

Low cost android people already don't have money or don't spend money on things. That's why they use all the free things (Google, Facebook, texting, Instagram, etc.). You can't get them to start paying for things because they simply don't have it. Or if they do, they're already programmed that everything should be free (as in beer) and they happily pay for it with their souls... albeit ignorantly so.

That's why Google, etc. makes zero money on their hardware sales. (Samsung is an aberration in this because they just do *everything*).

Yes, Apple drew the "class warfare" line and they control that line.
One thing that really changed my view on this was once I talked to a manufacturer of a 100$ consumer electronics product, and I made a somewhat arrogant assumption about how their customer base probably just bought their product as an impulse buy because it was so cheap. He corrected me and said that actually their core customer typically saved up for months to be able to spend the 100$ out of a very tight everyday budget. This goes contrary to, say, a 100$ deodorant, which is a luxury product, but IS typically bought as an impulse buy by someone with lots of money. This changed my perspective on product pricing significantly.

Similarly, I have several friends and even family who still believe that a typical customer for expensive cars have cheap houses, because they chose to spend their money on cars instead. That's just not how it works, expensive cars and expensive houses are generally bought by people who can afford both.
 
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