Will Apple respond to Samsung Recall in Keynote?

Discussion in 'Apple, Inc and Tech Industry' started by AppleFan91, Sep 2, 2016.


Will Apple take a jab at the Note 7 recall?

  1. No, and they shouldn't

    82 vote(s)
  2. No, but they should

    3 vote(s)
  3. Yes, but they shouldn't

    5 vote(s)
  4. Yes, and they should

    9 vote(s)
  1. AppleFan91 macrumors 65816


    Sep 11, 2012
    Indy, US
    So we all know Samsung loves taking shots at Apple, whether it's through their ads and calling users "wall-huggers" or by bragging about keeping the headphone jack before the iPhone 7 officially removes it. Well now the shoe is on the other foot and Samsung has a global recall on their hands. How will Apple respond next week in the keynote, or should they take the high road?
  2. NT1440 macrumors G4


    May 18, 2008
    There might be a quip from someone, but given how scripted and controlled the keynotes are this would be extremely off script and probably piss off the execs at Apple.

    So, I doubt it.
  3. KirekkusuPT macrumors regular


    May 31, 2016
    Probably talking about the FBI case back in March was also not in the plans, and people discussed if they would do it or not, and they did.

    Also, it's not strange to Apple to fire shots to competitors, I still remember Keynotes from Steve Jobs back in the time where Macbooks where a thing, and the shots he fired at Windows Vista.

    So yeah, I think they could capitalize on this somewhere, with a small phrase or something. Probably if they are discussing the new iPhone's battery they can always say something like "The new iPhone has 10 hours of battery life, and it won't burn on your pocket!".
  4. noobinator macrumors 603


    Jun 19, 2009
    Pasadena, CA
    I don't think so. I think they will focus on the iPhone 7.
  5. NT1440 macrumors G4


    May 18, 2008
    If I remember correctly they had a slide or two...meaning that it was definitely on the agenda. Added way late (as the keynotes are scripted weeks in advance) but planned on being there nonetheless.

    Frankly I'd say poking Samsung would be a cheap shot, you don't punch down.
  6. AppleFan91 thread starter macrumors 65816


    Sep 11, 2012
    Indy, US
    Nice, I like it.
    --- Post Merged, Sep 2, 2016 ---
    Honestly, I'm surprised at the results so far. I kind of expected people to want them to take a cheap shot. I myself would like to see Apple take the high road here and let the products (and the sales) do the talking.
  7. Newtons Apple macrumors Core

    Newtons Apple

    Mar 12, 2014
    Jacksonville, Florida
    I say no and they should not.

    The same could happen to any phone maker, even Apple.

    It is going to cost them billions, that should be enough!
  8. Sparkymoto macrumors regular

    Sep 26, 2014
    Apple has had this battery issue for years. My brother in laws's battery on his ip5 just expanded and burned. All phones have this problem.
  9. Sparkymoto macrumors regular

    Sep 26, 2014
    If anything, the way Samsung is handling it, I think it will gain them more confidence from consumers about quality control. They are offering replacements within 2 weeks for everyone including the areas not affected by the bad battery batch.
  10. LoveToMacRumors macrumors 68020


    Feb 15, 2015
    No because they don't want the unluck to happen to their own phone.
  11. joeblow7777 macrumors 603

    Sep 7, 2010
    Exactly. This could have happened to Apple just as easily. Also, I don't know if anyone has actually been hurt by an exploding Note 7, but someone could be. I think Apple is smart enough to know that this isn't something that you take pot shots at.
  12. mildocjr macrumors 65816

    Apple typically doesn't state what has already been blatantly stated. They also shouldn't poke fun at another company who ran into the same issues they have. If they bring it up, it's because they will say something about how "they" are still learning how to make phones, which will make people assume that Apple fixed the exploding battery issue, even if they haven't.

    There is a captilization technique they could use that scares people away from Android, but I've yet to see Apple be like that. Instead they focus on how iPhone is a much better experience.

    Based on a training course I had to take, successful companies focus more in one of three areas.

    Product (performance, design, and experience)
    Customer Support
    or Financials.

    All three are important and a company would fail if they neglected any of these areas, so just because I associate a company with a specific area, it's just the area the company's primary focus is geared towards.

    Apple is a company that is more concerned with the product. Sprint excels in customer support above any other carrier. Samsung focuses in on the financials.

    Here are the facts to support my cause.
    Apple has always tried to make the experience better, they hardly ever talk about their customer support, and the give a brief synopsis of their financials during the keynote. They developed the iPhone, the iPad, continuity between devices, seamlessly integrating MMS with a chat client, keeping all of their designs minimal so the focus is on the work, not the computer, and keeping the software in sync with the hardware and vice versa.

    Sprint's reception map sucks, they know this, but in order to develop their customer base, they have to provide great support, and they do, it's way better than Verizon or AT&T.

    Samsung is more worried about financials, not only do they make Phones, tablets, watches, VR, headphones, Samsung pay, TVs, home theater setups, wireless speakers, stereos, TV receivers, laptops (windows and chromebooks), printers, monitors, memory, hard drives, ssds, refrigerators, ranges, microwaves, dishwashers, dryers, vacuums, and other IoT stuff. Good God that is a lot of stuff. They are more concerned with just getting a high volume of products out in 20 different versions hoping that people will buy at least one, not really focusing in on how good it works now or over time. Unfortunately they cut back in financing for each of these products so they can have all these different versions and areas, which is why the products really don't turn out too hot. Samsung is good at a few things, but based on demand, you can tell where the money is going. TVs and memory used to be their big sellers, now it's SSDs and mobile devices.

    I know I went off on a tangent, but it shows how much Apple cares about keeping the image of their products clean, they know if they tarnish their name by acting like Samsung, there wouldn't be a company. People buy Apple because people have faith that Apple will give them the better connected experience.
  13. Armen macrumors 604


    Apr 30, 2013
    Apple focuses on selling it's products not knocking the other guy.
  14. geoff5093 macrumors 68020


    Sep 16, 2014
    Dover, NH
    They shouldn't, because with #AntennaGate and #BendGate, Apple has not had a perfect record either. At least Samsung is acknowledging the problem and doing something about it, Apple did not in both those cases (giving you a free bumper is not a solution).
    Is that why they always bring up Android and their adoption numbers? Or compare sales and number of apps to the Android Play Store?
  15. Armen macrumors 604


    Apr 30, 2013
    The adoption rate and sales figures are Apple's way of selling iOS to Developers.
  16. Elisha macrumors 6502a


    Nov 21, 2006
    Samsung has been handling this rather well. I wasn't expecting such a quick reaction from them.
    Apple would probably deny until sued if this were an issue with the iPhones!
  17. caligurl macrumors 68030


    Jun 8, 2009
    Not with this issue. It's not like apple hasn't had issues *cough* grey strip touch disease *cough*
  18. tubeexperience, Sep 2, 2016
    Last edited: Sep 2, 2016

    tubeexperience macrumors 68040

    Feb 17, 2016
    Huawei should do a commercial with a man talking on his Samsung Galaxy when it exploded in his face.

    His fiancée wasn't able to call 911 because her iPhone has the touch disease so he died. :D
  19. Abazigal macrumors G3


    Jul 18, 2011
    They could, but I would rather Apple not. Apple is no longer the scrappy underdog and it needs to stop acting like one as well.

    Sending cheap and insensitive jabs is just unbecoming of Apple these days.
  20. HEK, Sep 3, 2016
    Last edited: Sep 3, 2016

    HEK macrumors 68040


    Sep 24, 2013
    US Eastern time zone
    Those are valid business comparisons. Sales performance against competitors and larger number of available apps are selling points.
    --- Post Merged, Sep 3, 2016 ---
    Samsung is handling this safety failure the minimum way it should. Their track record on burning washing machines is far more dismal, as denial and cheap plastic bag fix they tried to foist on consumers was totally inadequate.

    As for Apple, other than your bias against them, I see no reason to make your assumption that they wouldn't act responsibly. In fact the recent iOS 9.4.5 release a couple weeks after finding out about the zero day attacks demonstrates an impressive response which could easily been postponed for the iOS 10 release.
  21. Channan macrumors 68030


    Mar 7, 2012
    New Orleans
    I can see it either way. Apple is known for picking at Android and Android devices to get a laugh, so they might.
  22. BeeGood macrumors 68000


    Sep 15, 2013
    Lot 23E. Somewhere in Georgia.
    I had voted "yes but they shouldn't", thinking that Apple might slip some small joke into the keynote, but I'll give them the benefit of the doubt and change to "no but they shouldn't".

    Apple really needs to stay away from this. It's less about "taking the high road" and more about "resisting the urge to throw stones in a glass house".
    --- Post Merged, Sep 3, 2016 ---
    In fairness, there is a world of difference between handling a phone that might bend, and handling a phone that might explode.
  23. Mr.C macrumors 601

    Apr 3, 2011
    London, UK.
    Personally I don't think they should and they won't. I think they should focus purely on the positives of their own products rather then the negative aspects of their competitor's products.

    Besides as has already been mentioned Apple has had their own product issues in the past and it would be hypocritical of them to take a jab at Samsung.
  24. kazmac macrumors 604


    Mar 24, 2010
    On the silver scream
    The professional and gracious thing to do is not to say anything.
  25. Blujelly macrumors 65816


    Sep 2, 2012
    South East England
    Personally if they did it would be a short one liner. I can't imagine them ripping into it in too much details.

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